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December 2003 - Gary Lobo has become the Vice President of Sales and
Marketing for EZ Yield.com, one of the leading providers of online yield
management tools for the hotel industry. Among his chief responsibilities
will be the continued growth of the U.S. market, and bringing the European
market from its infancy. Gary will also be responsible for
bringing to market the latest cutting edge web-based products he believes
"will revolutionize the way hotels manage their inventory". Henry Danish,
co-founder and CEO of EZ Yield.com, Inc., has found Gary to be a natural
fit to our company. "Gary brings a strong knowledge of the hotel industry,
an industry-leading understanding of the web-based travel industry, and
a committment to customer service that parallels EZ Yield.com's common
goals and values."
As a hotelier in the Orlando market, Gary found it complicated and very time-consuming to deal with and update more than 40 website extranets when he needed to make a rate and/or inventory change to ALL of his website extranets. Gary found out about EZ Yield.com, a website where he could yield all of his 40 website extranets, simultaneously, in just minutes, on one simple screen. He also found out he could view his current rates and inventory with each website by producing a one-minute "Companion" report - this report alone normally would took at least one hour each time he wanted to produce it manually. "EZ Yield allowed my hotel to yield multiple date ranges accurately, in a minute or less, assuring my hotel's rate parity was in check, and gave me, as General Manager, peace of mind that every website I worked with was yielded and completely updated." He continued and said, "The product delivered hundreds of extra room nights per month, setup cost was minimal, and currently costs the hotel less than a room night per month. Based on the additional revenues it drove to the hotel, and the operational problems it eliminated, EZ Yield was quickly viewed as a revenue driver, rather than an expense." Lobo says, "I found myself becoming EZ Yield's biggest advocate and it was only a matter of time before I sat down with the founders and struck up a deal." Edward St. Onge, co-founder and President of EZ Yield.com, Inc. echoes his partner, and says, "Gary will become one of the driving forces of EZ Yield.com, and we look forward to how his creativity, ideas, sales knowledge, and customer service skills will positively impact our current and future customers, as well as our product line. About Gary Lobo: Gary Lobo has over 15 years of experience in hotel sales most notably with Rosen Hotels and Resorts. He was formally trained as a General Manager by Sunburst Hospitality after graduating with an MBA acredited Masters in Hospitality Management from Cornell University, and has an Undergraduate Degree in Hotel Management from the University of Huddersfield in the UK. He has been featured extensively regarding his on line travel experiences in various media, most recently the front page of the Wall Street Journal. Mr. Lobo is also the co-founder of the On Line Travel Association. About EZ Yield.com: <www.ezyield.com> EZ Yield.com is the home of the EZ Yield S.P.I.D.E.R. (Spectrum Powered Internet Driven Electronic Representative). The EZ Yield S.P.I.D.E.R, a state-of-the-art Web-based yield management platform giving you the power to update all of your Internet wholesalers on one page. The EZ Yield.com S.P.I.D.E.R. yielding platform updates major inventory options for its affiliate partners and provides both the hotelier and their "contracted" wholesaler Web sites with a powerful, time-saving solution. EZ Yield.com provides multiple encrypted yielding methods that allow hoteliers to update rates, availability, allotments, cut-off dates, blackout dates, and minimum night stays simultaneously across the "spectrum" of their "contracted" Internet wholesalers. For more information, visit the company's Web site, <www.ezyield.com>, or contact Edward St. Onge at (407) 341-5941 or [email protected] or contact Henry Danish at (407) 619-1679 or [email protected]. The top 9 most common benefits as surveyed by EZ Yield hotels are:
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EZYield.com
Edward St. Onge
Henry Danish
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