Hotel Online  Special Report

Hotel Bookings On the Rise?
Synxis Generates One Billion Dollars in Revenue
for Their Hotels in the First Half of 2003

Leading reservations provider sees a 117 percent increase in system
load and a 50 percent improvement in system response time

McLean, VA - July 29, 2003 - SynXis, a leading provider of reservation management and distribution systems for the hospitality industry, announced today that they have more than doubled their customer base and transactions for the first half of 2003, as compared to the first half of 2002 resulting in one billion dollars in revenue for their customers.  SynXis is also pleased to announce that while they have increased the load on their production system, response time to GDS/IDS sell and availability queries has been cut by more than half, ensuring that their customers receive the most bookings possible to drive their revenues.

The increase in properties has come through a combined effort of direct sales and sales from domestic and international SynXis resellers.   “The doubling of our customer base makes us the second largest reservations provider in the industry, which speaks volumes of our product and company stability,” said Jim Kelly, President and CEO of SynXis.  “We had the foresight to address production capacity early on in our development cycles by building a robust platform to meet expected demand.  Now, unlike many of our competitors that are showing signs of strain, we are in the best position to expand and grow.”  

SynXis recently updated their production database.  “With the incredible acceptance of our reservation management system in just our first two years in business, we needed to be ready for the growth that we knew was coming,” said Jim Fucillo, Vice President of Engineering for SynXis.  “After much research and planning, we upgraded our system and are thrilled with the initial results.  We are seeing a dramatic improvement to our already lightning-fast response times, a crucial benefit given the growing volume of queries generated by popular Internet sites. The upgrades will also allow quicker development cycles enabling us to rapidly respond to customer needs and market conditions with new features and enhancements.”

“The industry is seeing an increased desire by hoteliers to drive more Internet reservations through their own web-sites in order to keep distribution costs down,” said Kelly.  “The first example of our new production environment is the enhancement of our booking engine, Book-A-Rez® which was introduced at the recent HITEC show in New Orleans and received a great response.”  SynXis gathered feedback from their existing customers, hotel guests and industry consultants on what elements would drive more revenue from their booking engine.  Some of the highlights include:  easy-to-use four-step booking process, images of room types, customizable layouts, interactive room-rate availability screens, and quick guest information creation.  These new features along with the already existing functionality (ie, ability to book corporate, group and promotional rates, extensive tracking reports, choice of seven languages, real-time currency converter, ability to modify or cancel an existing reservation) will ensure that hotels meet their goals.

About SynXis Corporation
SynXis® Corporation's Internet-native ASP solution delivers full electronic distribution and reservations management capabilities to the worldwide hospitality industry.  The SynXis Reservation Management System, at the solution's core, empowers hotel operators to consolidate and manage hotel inventory from all sources - seamless GDS connectivity, over 1200 popular Internet travel sites, private-label central reservations systems, and full-service hotel Web sites.  It also helps hotels build revenue by enabling them to independently manage each distribution channel from one easy-to-use control center.  All of these reservations can connect directly with the PMS.  SynXis does not require major upfront investment and hotels can realize substantial cost savings with SynXis' simple transaction-based pricing model.  SynXis is the technology source for more than 4,600 hotels, bed and breakfasts, resorts, and destinations, including, Harrah's, VIP International, Interstate Hotels & Resorts, Colonial Williamsburg, and Jumeirah Hotels.  

SynXis' corporate headquarters is in McLean, VA, with offices in Denver and Amsterdam. For more information on SynXis and its products, please call 703-448-2530, e-mail, or visit our Web site at



Carol C. Levitt
Director, Customer Services
SynXis Corporation
7926 Jones Branch Drive, Ste. 1000
McLean, VA  22102
Direct Phone:  703-448-2530
Fax:  703-448-2570

Also See The SynXis Web-Native Call Center Solution, Voice Agent®, Gains Popularity Around the World / July 2003
New England Innkeepers Association Selects the Synxis Booking Engine / June 2003
Industry Veteran Kathy Kettle to Lead the Synxis® Sales Team / May 2003
Continued Growth at Synxis® Fuels Personnel Changes / April 2003
Destination Hotels & Resorts Hits Record GDS Transactions After Switching to Synxis / February 2003
SynXis Names Starwood Veteran as COO and Vice President of Marketing and Sales / January 2003
SynXis® Appoints Two Industry Veterans to Board of Directors; John Russell and Larry Hough / November 2002
SynXis® Announces System Enhancements at HITEC New Features Allow Hotels to Strengthen Relationships with Travel Agents / June 2002
The Aladdin Resort & Casino Selects SynXis Agent® to Increase GDS Functionality and Web Site Bookings / April 2002 
SynXis Agent® Increases Design Hotels' Reservations 30 Percent / March 2002 
SynXis Corporation Promotes Three Company Officers in Preparation for Further International and Domestic Growth / March 2002
Reservations Grow at McIntosh Inns with Synxis Book-A-Rez and GDS Connectivity / March 2002
SynXis Provides Internet - Base Hotel Reservation Management and Distribution to MeriStar Hotels & Resorts / Feb 2001 

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