Hotel Online  Special Report

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VIP International Cements Reputation as Leading GDS
and Channel Marketing Provider for Asia Pacific

Impressive Sales Growth Spurred by
New Additions in Region  

Calgary, Alberta, Canada – July 31, 2003 – VIP International, a leading provider of Internet and GDS Electronic Distribution and Marketing Services, today announced the signing of 106 new clients to its portfolio during the second quarter of 2003.  The new contracts represent the addition of over 9,000 hotel rooms, 22 car rental locations, and 24 Reservation Sales Center (voice) service clients.

Growth throughout the quarter was particularly strong in the Asia Pacific market, where new client additions included the 333 room, 4 star Diamond Cliff Resort and Spa, situated on the Patong Beach of Phuket, Thailand; the first class Siam Pattaya hotels of Thailand; the 5 star, 592 room Splendor Kaohsiung, situated in the new business and shopping districts of Kaohsiung City, Taiwan; Twin Towers Bangkok, a 660 room luxury hotel located in the heart of the city’s commercial district; and the Mutiara Hotels & Resorts of Malaysia, a group of seven unique properties which include the Mutiara Burau Bay, a 150 cabana resort occupying 19 acres of natural forestation, and the luxurious 36-storey Mutiara Kuala Lumpur, strategically located in the city’s banking and commercial district.

"It is important for independent hotels and small to medium hotel groups in Asia Pacific to optimize their representation in all viable distribution channels in order to compete with branded hotels in the region.  VIP International provides a win-win strategy for these hotels and becomes the clear provider-of-choice," commented Anita Chan, Vice President, Asia Pacific.  "It is rewarding to see smiles on the faces of our hotel clients when they begin receiving business generated through new revenue sources from VIP International."   

With 24-plus years of industry expertise and a history of unparalleled client-focused service and marketing support, VIP International is positioned to provide the premier reservations solution available today.  With its World Headquarters in Calgary, Canada, VIP International has business development offices in Denver, Colorado; Kowloon, Hong Kong; London, United Kingdom; and Buenos Aires, Argentina.  VIP International also maintains an extensive voice reservation call center at its offices in Calgary, where experienced agents receive ongoing training in call handling and the specifics of brand reservation standards and policies.  

About VIP International Corporation

VIP International (www.vipintcorp.com) is a channel marketing organization that drives revenue for hoteliers, car rental owners and airlines through a multi-channel reservation sales center, the adoption of leading-edge technology, and partnerships with clients to provide ongoing education.

Founded in 1979, the now privately held Calgary, Alberta-based firm pursues a mission of being “the number one producer of bookings per client.” This is accomplished through mastering the electronic channel marketing environment and providing a central point of distribution to every viable Internet web site and to all of the major Global Distribution Systems including SABRE, Galileo, Amadeus, and Worldspan. 

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Contact:

VIP International Corporation
Rita Emmer, Vice President, Sales
5th Floor, 727 - 7th Avenue S.W.
Calgary, Alberta
Canada, T2P 0Z
(303) 674-1176 
[email protected] 
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Sales & Marketing: Inside North America: 1-800-327-1847
From outside North America: +800-4448-2900 
Local Phone: (403) 269-3566
Fax: (403) 266-5228
E-Mail: [email protected]
http://www.vipintcorp.com



 
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Hong Kong’s Largest Hotel Operator Sees Reservation Numbers Jump 26 Percent In First 10 Months of 2002, Increases Global Presence with New Reservation Sales Provider / February 2003
Canadian North Chooses Calgary-based VIP International to Provide Voice Reservation and Support services / January 2003
Midwestern Chain Targets Value-Conscious Senior Market; Picks New Channel Marketing Provider to Power Goal of 100% Increase in Bookings / January 2003
Midwestern Management Firm Gains 69% Increase in GDS Reservations YTD at 12 ‘Enhanced Limited-Service’ Properties / Dec 2002
Texas-Based Hotel Chain Captures 104% More GDS Reservations YTD, Speeds Ahead of Economy / Dec 2002
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