Hotel Online  Special Report


TravelCLICK Interactive Combines
With iHotelier
Chicago, IL (June 20, 2003) — TravelCLICK Interactive L.L.C. announced today that it has combined with iHotelier, a leading supplier of Web site reservations technology and marketing services to the hospitality industry. With this step, TravelCLICK Interactive can offer a full range of products and services to help hotel properties maximize net revenue through their Web sites.

Located in Houston, iHotelier launched its first hotel reservations system in 1997.  Today, iHotelier provides reservations systems integrated with an online marketing system that can easily be customized for hotel clients.  iHotelier's service is further enhanced by a number of ancillary capabilities including e-marketing, Web design and hosting, and customized application development.  Additionally, hotel clients benefit from OneScreen, patent pending and guest-friendly technology for simplifying the online reservations process.

“TravelCLICK Interactive was formed at the beginning of 2003 to address the needs of hotels in formulating and executing Internet strategies that drive more business directly to their Web sites,” said Ray Cohen, president and co-CEO of TravelCLICK.  “The response from the marketplace has been tremendous.  Now, with iHotelier’s innovative technology and marketing services added to the mix, TravelCLICK Interactive should be able to greatly accelerate the progress of its hotel clients in this vital area.”

“TravelCLICK Interactive is off to a fast start, working with over 300 hotels in three countries in just five months of operations,” said Richard Chambers, president of TravelCLICK Interactive.  “iHotelier rounds out our portfolio of services for helping hotels build direct business from the Internet.  We can now offer a full service and tightly-integrated approach for on-line hotel marketers: Web strategy development, Web site design, search engine optimization, search marketing, e-mail campaigns, and an advanced booking engine designed to more readily convert Web site lookers into bookers.  When all these capabilities are carefully blended to operate in tandem, we believe the end result will be a maximum flow of reservations direct to the hotel.”

Chambers also noted that, while TravelCLICK Interactive considers iHotelier’s OneScreen format to be the state-of-the-art Web site reservations system, the combined company will continue to work with all booking engine systems on a variety of projects.  “The iHotelier system will not be the exclusive Web site reservation system for our hotel clients,” said Chambers.

iHotelier’s support staff will remain in Houston, Texas and will serve as the operations center for TravelCLICK Interactive.

About TravelCLICK Interactive
TravelCLICK Interactive, a subsidiary of TravelCLICK, Inc., was formed in January, 2003 to provide services to hotels for increasing business into their own Web sites.  The company offers full service solutions to local hotels, hotel brands, and hotel management companies that include web strategy development, Web site design, search engine optimization, search marketing, online marketing programs and advanced reservations functionality.  Headquartered in Houston, TravelCLICK Interactive already works with over 300 hotels around the world on increasing their net revenue from direct distribution to consumers.

Lesley Silberstein
TravelCLICK Interactive

Also See: TravelCLICK Gives NYU Investment Conference Attendees Real-Time View of Their Properties’ Electronic Distribution Performance / May 2003
Worldwide Hotel Electronic Bookings Up 4.6% in Q1; TravelCLICK’s eMonitor Now Includes Third Party Internet Bookings from Pegasus / TravelCLICK eMonitor / May 2003
TravelCLICK Reports Recovery for Hotel Bookings on Internet and GDS since Onset of Iraq War - Company Issues Tips to Hotels: Don't Stay Quiet / April 2003
Strategic Hotel Capital Endorses TravelCLICK Products / April 2003
Cornell’s Center for Hospitality Research Partners with TravelCLICK to Help Hoteliers Improve Revenue Management Strategies / April 2003
Hotels Experienced Considerable Growth in Room Nights Booked Electronically Through the Global Distribution Systems in Q4; Luxury Segment Room Nights Booked Electronically Grow 21% / TravelCLICK eMonitor / Feb 2003
Electronic Bookings for Worldwide Hotel Industry Show Improvement - TravelCLICK Issues Third Quarter eMonitor / November 2002
Report on Electronic Bookings for Worldwide Hotel Industry Shows Luxury Segment Leads the Way to HotelRecovery in Q2 / TravelCLICK Issues Second Quarter eMonitor / Aug 2002
Room Nights Booked Electronically Down 10% from the First Quarter of 2001, Revenue Off 18% / eMonitor / June 2002
Worldwide Hotel Room Nights Booked Electronically Through the Global Distribution Systems Down 12% Versus 4th Qtr Last Year / eMonitor / Feb 2002

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