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  The Dawson Companies, Ltd Investing $3.1 million
for Renovation at The Scottsdale Plaza Resort

October 22, 2002 - True to its reputation as one of Scottsdale's finest and most established luxury destination settings, The Scottsdale Plaza Resort is poised to begin a year-long, $3.1 million renovation of 134 suites, further elevating its commitment and level of service to group travelers and relaxation seekers.

The renovation - scheduled to begin November 1 - will include nearly every item in the suites, from the carpet, tile and wall treatments, to drapes, fixtures and furniture. With a timeless southwestern residential theme and an estimated cost of more than $20,000 per suite, the renovation signals a continuing dedication to resort guests, the community and The Plaza's future by President and Owner, John Dawson.

"We feel this is a bold statement and a significant investment in The Plaza given the economic attitude of the country at this time," says Jim Ball Senior Vice President/General Manager of The Scottsdale Plaza Resort. "But as an independently owned establishment, The Plaza has always been know as a trend setter and a leader, carving out a successful market niche as a premier destination for corporate meetings."

With the renovation, plans to expand its marketing to overnight guests, corporations, and weekend vacationers have moved forward. In addition, The Plaza will continue in even greater fashion, its nearly 20-year relationship with the Fiesta Bowl as host to the home team.

"This is a great time for The Plaza. With this renovation, the awarding-winning Remington's Restaurant and now the recent notoriety of JD's Lounge as the headquarters of the official Notre Dame Game Watch Parties, we are furthering our reputation as a premier resort in Scottsdale and Paradise Valley," Ball said. 

For the past 25 years, The Dawson Companies, Ltd., located in Scottsdale, has had a continuing presence in the hospitality and travel industry through its management and coordination of corporate conferences. 

Set on 40 beautifully landscaped acres in the shadow of famed Camelback Mountain, The Scottsdale Plaza Resort blends the exclusive ambiance of a world class resort with the allure of Arizona's unique desert beauty. The resort features 404 beautifully appointed guestrooms, including 180 elegant suites; 30,000 square feet of meeting space; five swimming pools; three whirlpool spas; five tennis courts; indoor racquetball courts; Remington's Restaurant and JD's Lounge; a health club and a salon. The resort is located at 7200 North Scottsdale Road, Scottsdale, Arizona.

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Contact:
Karen Murray Boston
Director of Public Relations and Communications
Tel: (480) 922-3343
[email protected]
Also See: Jim Ball Named SVP / Director of Operations for The Scottsdale Plaza Resort, a Division of The Dawson Companies, Ltd.  / May 2002

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