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�Driving Revenue� Program Optimizes
GDS and Internet
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Alexandria, VA (September 10, 2002) � PS Hospitality, a pioneering
hotel revenue generation services company, today announced that Global
Home Network (GHN), an international provider of hotel reservations services
and furnished apartment, selected PS Hospitality to optimize GHN�s Global
Distribution System (GDS) and online room reservations for its more than
200 properties. Under the agreement, PS Hospitality will implement its
Driving Revenue Program, a series of integrated hotel sales and marketing
programs and processes designed to optimize GDS and website-based hotel
bookings.
Recognizing the Internet as the lowest cost distribution channel available today, GHN selected PS Hospitality to create an online presence that would reinforce customer relationships, strengthen brand recognition and increase revenue per booking. PS Hospitality will implement a marketing program that consists of auditing and managing GHN�s GDS, online travel portals, and web site presence to ensure room rate availability and continuity. The program is designed to bolster property occupancy and increase RevPar for GHN�s hotels and apartments. "We selected PS Hospitality because they have the experience to optimize our presence through all electronic distribution site,� said Ms. Carol Barron, President of Global Home Network. �The Internet is the most cost-effective distribution channel for our international travel market, so it is crucial that we have the efficiency and precision that PS Hospitality delivers." "GHN has established a unique position in the travel industry,� said Phillip Saims, President of PS Hospitality. �We are looking forward to working with the network to build awareness of its properties and their unique value, to both travel agents and consumers.� PS Hospitality provides integrated sales and marketing plans designed to boost revenue through all booking channels. They work with hotels to create effective, short-term sales recovery plans to regain market share or develop long-term sales and marketing plans with proven tactics for all revenue areas including corporate, leisure, and transient business. About Global Home Network
About PS Hospitality
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Katrina Pruitt-Andrews KPA Marketing & Public Relations 301.604.7377 P; 707.202.0107 F [email protected] |
Also See | PS Hospitality Signs The Buckingham Hotel In New York / July 2002 |
IDeaS and PS Hospitality to Provide Enhanced Revenue Generation Services for Hotels / June 2002 | |
PS Hospitality Launches, Driving Revenue for Hotels / June 2002 |