- Joint Marketing Fund Created to Increase
Reservations -
ORLANDO, FL, February 24 -- TRUST International and WorldRes.com recently
announced an agreement to integrate TRUSTS� complete hotel inventory into
WorldRes.com. TRUST is the leading supplier of state-of-the-art central
reservation systems and services for up-scale hotels. WorldRes.com is the
online hotel distribution network for leisure travel.
Under the multi-property participant agreement, WorldRes.com will enroll
all of TRUST properties into their system. For access, enrollment and maintenance
of property data, TRUST will provide WorldRes.com the right to use their
relevant databases.
�We
are glad to offer all our clients additional booking possibilities in a
very attractive distribution channel. I�m sure both companies will mutually
benefit and gain from the wider distribution network resulting in increased
bookings�, Dr. Peter Agel, Managing Director of TRUST International stated.
�We continue to be committed to providing our distribution partners
with an extremely attractive collection of properties that they can, in
turn, offer to their consumers. With its international scope, and the addition
of well known and luxury groups worldwide, TRUST certainly helps us to
achieve that goal,� says Richard Lewis, president of WorldRes.com UK.
About TRUST
TRUST International, a joint venture of the media giant Bertelsmann
and SRS-WORLDHOTELS, develops and implements a state-of-the-art central
reservation system, providing tailor-made, real-time reservations and global
distribution solutions for the hospitality industry. TRUST services provide
solutions that seamlessly connect hotels and bookers worldwide, including
private label telephone lines, connectivity to all Airline Reservation
Systems and to various web sites and Internet platforms. TRUST�s philosophy:
offer four and
five star hotels distinguished service commensurate with their select
guests. TRUST maintains four offices worldwide including headquarters
in Frankfurt and the Americas office in Orlando, Florida. Among TRUST�s
clients are some 1,300 hotels at 685 destinations in 95 countries.
About WorldRes.com
WorldRes.com, Inc. operates an online distribution network that connects
hotels to travelers through a broad range of Web-based partners, including
portals, travel and destination Web sites, convention and visitor bureaus,
tourism authorities, online city guides, call centres and travel agents.
For hotels, WorldRes.com offers an efficient, low-cost means for marketing
and selling accommodation online. For distribution partners, WorldRes.com
provides detailed information and booking capability for a wide range of
properties, from B&B�s and independent hotels to resorts, vacation
rentals and hotel chains. WorldRes.com was founded in 1995 and is headquartered
in San Mateo, California; WorldRes.com operates offices in Duesseldorf,
Germany; Sophia Antipolis and Paris, France; and Staines, London.
WorldRes.com employees collectively possess an extensive knowledge of hotel
marketing, systems and operations as well as Internet-based transaction
technology. WorldRes.com owns and operates two consumer Web sites:
Places To Stay (www.placestostay.com), which offers real-time rates, reservations
and information for all properties in the WorldRes.com system; and BedandBreakfast.com
(www.bedandbreakfast.com), with information on more than 23,000 B&Bs
and historic inns around the world. |