|
Suite of Guest, Meeting Planner and Staff Satisfaction Measurement Services . Understanding Customer and Staff Attitudes is Key to Building Loyalty |
DALLAS � Sept. 4, 2003 � Meyer Jabara Hotels has chosen UniFocus
to provide guest, meeting planner and staff satisfaction survey services
for its owned and managed properties. UniFocus� GUESTScope�, MEETINGScope�,
STAFFScope�, and EXECUScope� services are being used to ensure successful
delivery of superior guest experiences. Meyer Jabara Hotels
include Holiday Inn, Sheraton, Ramada, Hampton, Hilton, and
Marriott flags.
Meyer Jabara�s management team is keenly focused on distinguishing itself and being on the forefront of the hotel industry in guest satisfaction. Indeed, its mission statement is: �To ensure that every one of our guests receives superior customer service and a memorable destination experience grounded in the cultural roots of each location.� Meyer Jabara believes it is key to understand guest and meeting planner satisfaction, and the issues that relate to staff turnover in order to strategically manage success in its mission. Not only does UniFocus provide the key measures of critical elements in guest, meeting planner and employee satisfaction, it also delivers statistical validity, comprehensive analysis and extensive reporting that gives corporate management a total overview of their entire property portfolio, as well as individual rooftop views for onsite GMs. The analysis and reporting includes trending, correlation and comparative benchmarking to other hotels by markets, regions, flags and hotel segments to guide forecasting and strategic planning. UniFocus� sole concentration on the hospitality industry has yielded an ever increasing database that allows management to evaluate performance against more than 2,800 other hotels and over 300,000 individual guest evaluations. Commenting on their decision to select UniFocus, Meyer Jabara�s Executive Vice President of Operations, Simon Sloman, remarked, �We operate under the assumption that if we execute the fundamentals better than the rest we�ll be successful in achieving our mission. During our selection process, UniFocus clearly stood out as the one company that understood our business and could thoroughly support us in our objectives. It is uniquely positioned to provide the full-set of services needed to guide the execution of Meyer Jabara�s strategy.� Joe Sullivan, president of UniFocus� Focused Scorecard division, stated, �We are pleased to partner with Meyer Jabara Hotels in its goal of delivering a superior destination experience and being an employer of choice. With our extensive hospitality industry experience, we have specifically crafted our services to guide success in these critical areas.� Terms of the agreement were not disclosed. About Meyer Jabara Hotels (www.meyerjabarahotels.com) Meyer Jabara Hotels is based in Danbury, Conn. and has a portfolio of 25 hotels in 14 states licensed under Marriott, Hilton, Sheraton, Holiday Inn and Hampton Inn brands. About UniFocus (www.UniFocus.com) Based in Dallas, UniFocus solely serves the hospitality industry in the U.S. and overseas. Its executives collectively bring over 100 years of direct hospitality experience to the table. UniFocus offers full-service operational analysis, financial and labor management applications, as well as staff, meeting planner and guest satisfaction measurement programs executable across a wide variety of technology platforms. The resulting database allows UniFocus to uniquely correlate and benchmark each client�s performance to their particular competitive markets. Enhanced reporting capabilities allow hospitality executives to have a �total picture� overview of their operations. UniFocus is a Microsoft® Certified Partner, an affinity partner of the International Association of Conference Centers, a business partner of the International Association of Convention & Visitors Bureaus, and an allied member of the American Hotel & Lodging Association. |
Contact
V. P. Public Relations & Marketing Communications UniFocus 1330 Capital Parkway Carrollton, TX 75006 Phone: 972-512-5158 [email protected] http://www.unifocus.com |
Also See: | UniFocus to Demonstrate the Latest in Meeting Planner Satisfaction Management Technology at the IACVB 89th Annual Convention / July 2003 |