The web site solution effectively distributes the workload to the company�s managed properties by allowing the individual managers to access the back end content databases in a secured environment via a simple user interface. This allows them to maintain the changing day-to-day content of the site for their specific properties.

Additionally, it allows the Boykin corporate management team the flexibility and control to administer the site and monitor the efforts of individual properties and permit the site to expand as the company adds new properties to their portfolio without a dependency on a programming resource.

�Boykin Management Company has successfully launched our web presence aimed at a specific target audience�, states Tom Nau, Corporate Director of Information Systems and Technology for Boykin Management Company. �We have specifically targeted third party owners and perspective employees, effectively providing the end users timely information about our company. Partnering with New Channel Technologies provided us with the opportunity to utilize their data mining experience to deter long term costs associated with the daily maintenance of our site.�

�I believe we have found the right balance for our client in providing an easy to use medium for maintaining the information on a content rich site� states Dave Horvat, President of New Channel Technologies. �The site dynamically grows with the ease of a few maintenance routines, and the individual properties have bought into the concept and have been quite instrumental in being a part of the overall solution. This has been a successful
endeavor, and is only the beginning stages for where I believe Boykin Management Company is headed from a technology perspective.� The new site provides a strong foundation for communicating real-time information on the company to on-line users.

Highlights of this innovative and user-friendly Web site include:

�About� � Provides information on the company�s history, corporate culture, values, the Boykin Noticeable Difference, the services offered by Boykin Management Company, and its affiliates, and leadership team summaries.
�Properties� � Provides a map locator that highlights a specific property and a listing of all company managed properties, with each individual property site providing detailed information specific to a property (including summaries on the guest rooms, amenities, meeting facilities, dining options, local attractions & businesses, weather, directions, specials, photos and a link to the appropriate reservation site).
�Development� � Highlights the comprehensive and innovative management services provided by Boykin Management Company to owner clients, including qualifications, success stories and contact information.
�Careers� � Among the highlights of the newly designed site is the creation of a �Careers� section highlighting Boykin Management Company�s commitment to its current and potential associates, college relation programs, creating a posting board listing current job openings for at individual properties and the corporate office.
�News� � Provides a library of press releases, fact sheets, and media announcements for review and downloading.

Boykin Management Company operates first-class, full-service and limited-service hotels and resorts for third party owners throughout the United States. The company�s portfolio consists of 30 hotels, with 8,318 rooms in 15 states, with hotels operating under the Marriott, Hilton, Doubletree, Embassy Suites, Crowne Plaza, Holiday Inn, Radisson, Quality Suites, Hampton Inn, Days Inn and Red Roof Inn affiliations. In addition to our
franchise-affiliated hotels, Boykin operates six independent hotels and resorts.