The Internet Is Becoming Increasingly Important to Hotels, Chains and Management Companies; But How Can the Smaller Players Compete On a Level Playing Field? / April 2003

The Internet Is Becoming Increasingly Important to
Hotels, Chains and Management Companies;
But How Can the Smaller Players Compete
On a Level Playing Field?

April 16, 2003 - With the continued importance of the Internet in today�s hotel market segment, the demand is increasing for integrated solutions that support bookings across the net. Chains and single properties alike will lose out on all to many reservations if their technology solution does not include an Internet reservations plan.

Ramesys Hospitality recently launched phase two of its internet/web reservations plan with the introduction of Entirety Connect, the web reservations module of the Entirety Enterprise Suite - a fully integrated group of solutions consisting of:

ImagInn PMS for Unix/Linux
Entirety PMS for Windows
Entirety Customer Relationship Management (MPower/ImagInn Search)
Entirety Central Reservations (CRes)
Complete Telecommunication Solutions (PBX, Voice Mail, Call Accounting)
Full Array of Third Party Property Level Interfaces

Companies like the Greater Lancaster Hotel and Motel Association (www.glhma.com), Lancaster, PA, recognized the opportunities available using the Internet and made it a priority of theirs to capitalize on every web hit and/or phone call into their Central Reservations Office (CRO) with a confirmed reservation. The Association uses the Entirety Enterprise Suite, consisting of Entirety CRes, Entirety Connect, Entirety Customer Relationship Management and Entirety Direct (integrated web based front desk module).

�We chose the Entirety Enterprise Suite because it is a modular solution that offers us the ability to install components when we are in need of them. The scalability and flexibility of the solution was by far the most appealing of any system we considered,� said Jennifer Buchter, Executive Director of the Greater Lancaster Hotel and Motel Association.

Guest�s logging onto the Greater Lancaster Hotel and Motel Association website are offered a variety of lodging possibilities based on their specific criteria and their reservation is confirmed at that time. While ensuring a fair distribution across the member hotels, the Entirety Connect module offers the �best fit� based on a variety of customer requirements that include price, room attributes and geographical location.

As an additional option, the Lancaster Association set up a manned 1-800 information and reservation service that offers real time room availability over the phone. CRO agents use the Entirety CRes module to book hotels against live availability.

�Entirety Connect allows properties to offer alternatives once a customer gets to their website. This helps cut down on the amount of customers that are lost based on rate, availability or amenity. Additionally, Entirety Connect has the capability to recognize repeat customers with the best rates - rates that cannot be found at discount brokers,� said Andrew Sanders, Ramesys Hospitality Director of Sales and Marketing.

To learn more about the Entirety PMS or the Entirety Enterprise Suite (EES), visit Ramesys in booth 302 at HITEC 2003.

About Ramesys Hospitality (www.us.ramesys.com)

Ramesys Hospitality, South Plainfield, NJ, focuses on providing high-quality software applications to the hospitality industry. Delivering solutions to the hotel industry for over 20 years, Ramesys has systems installed in over 4,000 hotels worldwide.

Ramesys has annual revenues around $100m, supports over 8,000 customers in 16 countries and employs over 700 members of staff.

For more information, visit Ramesys in booth 302 at HITEC 2003 in New Orleans, LA. Alternatively, contact them at [email protected], 1 800 RAMESYS or visit them on-line at www.us.ramesys.com.

About The Greater Lancaster Hotel and Motel Association (www.glhma.com)
The Greater Lancaster Hotel and Motel Association has 35 member organizations across Lancaster County, Pennsylvania. For more information visit them online at www.glhma.com or call 1 800 PA DUTCH.

Contact:
Ramesys Hospitality 1 Cragwood Road, Suite 202 South Plainfield, New Jersey 07080 Tel: 908 941 1300 Fax: 908 941 1312 E-mail: [email protected] Web: www.us.ramesys.com

Also See	Ramesys Increases Options With the Addition of Entirety PMS - A Windows Based PMS Module Within the Entirety Enterprise Suite / April 2003
	Six Continents Retail Experiences Rapid Growth Coupled with Reduced Costs Using Ramesys Solutions / June 2002
	Benchmark Hospitality Acquires New Properties at Record Pace with Support from Ramesys / June 2002
	Tage Corporation Benefits with Enterprise Solution from Ramesys / May 2002

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