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6th Annual International Multicultural Tourism / Hotel
Ownership Summit & Trade Show / July 17-21, 2002
at Miami Beach, FL
April 2002 - The 4-day educational summit is presented by Black Meetings & Tourism Magazine, National Association of Black Hotel Owners, Operators & Developers (NABHOOD), www.africanamericantravel.com & Horizons Marketing Group. The theme �Growing the Industry Together� will focus on creating partnerships while developing strategies to maximize the economic impact of the minority travel market. The Summit is designed to educate attendees on how to market to minorities; develop hotel partnerships; explore franchising; share minority travel trends and look at diversity issues affecting the industry. General sessions, workshops and seminars are designed to spark discussion on multicultural tourism, employment, marketing, supplier opportunities financing, franchising and African American hotel ownership.

Royal Palm Crowne Plaza Resort
This new 422 room, 80 million dollar hotel's construction was pivotal in a 20-point plan, drafted and agreed upon by activists, city officials and lodging executives that ended the Black tourism boycott of Miami in 1993. It represents a new era in the hospitality industry & the direction of the National Association of Black Hotel Owners, Operators & Developers (NABHOOD) whose mission is to increase the number of African American owned hotels, breaking the glass ceiling in the executive suite and increasing minority suppliers to the industry.

The summit continues to attract national leaders and top level hospitality industry
representatives including Michael Leven, President/CEO of US Franchise Systems; Fred Kleisner, Chairman of Wyndham Intl.; Rev. Al Sharpton, U.S. Congressman Gregory W. Meeks; U.S. Congressman Alcee Hastings; Alexis Davis, COO, NAACP; Floyd Pitts, Director of Diversity at Hilton Hotels; John Crump, Chairman of the National Coalition of Black Meeting Planners; Dan Patel, Chair of the Asian American Hotel Owners Assoc. (AAHOA); Solomon Herbert, Publisher of Black Meetings & Tourism Magazine, Mark Williams, VP, Membership Development of Best Western Intl.; Len Burnett, Publisher of Savoy Magazine; Chase Burritt, Director of E&Y Kenneth Leventhal Real Estate Group and Valerie Ferguson, Regional V.P./Managing Director of Loews Philadelphia Hotel.

Invited guests include Bob Johnson, Chairman of BET; Don Barden, African American Casino Owner; You will hear from minority hotel developers R. Donahue Peebles, owner of our host hotel; Byron Lewis, Chairman of Uniworld Group; Susan Taylor, Editorial Director of Essence Magazine; Tom Joyner, of the Tom Joyner morning show; Donnell Thompson, developer of several chain hotels & Chairman of
NABHOOD; Jay Patel, franchise expert and Board Member of NABHOOD; Mabra Holeyfield, first African American brand affiliate hotel and others.

It has become a must-attend industry event for individuals interested in the growing
multicultural tourism market; African Americans interested in hotel ownership and senior level industry financial and development executives. Attendance is strictly limited to ensure a relaxed networking environment for conference participants.
 

6h ANNUAL INTERNATIONAL MULTICULTURAL TOURISM/ HOTEL OWNERSHIP SUMMIT & TRADE SHOW

July 17 � 21, 2002
Miami Beach, FL

WEDNESDAY, JULY 17
01:00 pm - 05:00 pm Registration 
02:00 pm � 03:30 pm Seminar
Hilton Hotels Franchise Opportunity 
Presenter: Floyd Pitts, Director of Diversity Programs, Hilton Hotels Corp.

03:45 pm � 05:00 pm NABHOOD Board Meeting
05:00 pm � 06:30 pm Opening Session
Speaker:  Reverend Al Sharpton. President/Founder, National Action Network 

07:00 pm � 09:00 pm Opening Reception

THURSDAY, JULY 18
08:00 am � 04:00 pm Registration 
09:00 am - 10:15 pm Breakfast � General Session
10:30 am � 11:45 pm 
A.  OPPORTUNITIES IN THE HOTEL DEVELOPMENT INDUSTRY
What are some of the advantages and disadvantages of acquiring versus building?
Moderator: Charles Wallace, III Group LLC
Panel:  Robert Taylor, Insignia/Hotel Partners
Gary Scott, Suburban Lodges

B.  THE FUTURE OF THE HOTEL INDUSTRY FOR MINORITIES
Moderator: Valerie Ferguson, Loews
Panel: Chase Burritt, E&Y Kenneth Leventhal Real Estate Corp.
Steven Rushmore, HVB
Carroll M. Warfield, Thayer Lodging Group
Victor Glover, Accor Economy Lodging

12:00 pm � 01:15 pm 
C.   BRANDING - HOW TO CHOOSE A FRANCHISE 
Moderator: Jay Patel, President/CEO, Lodging Hospitality Systems, Inc./NABHOOD Board 
Panel: Dean Savin, Red Roof
Jeff Goldstein, Goldstein & Loots
Allen Tallis, La Quinta
Paul Sterbini, Choice Hotels
Brown Kessler, Six Continents Hotels
James L. Berger, Berger Singerman 

D. HOW TO CREATE A HOTEL DEVELOPMENT TEAM 
A step by step discussion on how to get the project off the ground.
Feasibility studies, financial projections, real estate acquisitions, architecture & legal. 
Moderator: Jay Patel, President/CEO, Lodging Hospitality Systems, Inc./NABHOOD Board 
Panel: Ken Martin, A1A Architect
Mabra Holeyfield, President, Howard Johnson Memphis/NABHOOD Board 
Ryan E. Willets, P.A., Attorney 

1:30 pm - 02:45 pm Luncheon 

03:00 pm � 04:00 pm 
E. HOTEL CEO ROUNDTABLE
State of the hotel industry and how minority hotel owners can make an impact.
Moderator: Don Rose, Area Manager, Accor Economy Lodging/ Treasurer, NABHOOD
Panel: Mike Leven, President/CEO, US Franchise Systems Inc. 
Donnell Thompson, President, Thompson Hospitality/Chairman, NABHOOD 
Mike Patel, President/CEO, Diplomat Hotel Corp./NABHOOD Board 
Donahue Peebles, President, Peebles Atlantic Development Corp./Vice-Chair, NABHOOD 
Greg Plank, President, Suburban Lodging of America

04:15 pm - 05:30 pm 
F.  ABC�S OF HOTEL FINANCING 
How to obtain financing in today�s hotel market. 
Moderator: Nash Patel, AAHOA 
Panel: Jill Mattox, PMC Capital
Rodney Baker, Minority Business Development Agency
Michael Miller, Opti Lending, Inc.

G. HOW TO CREATE JOINT VENTURE PARTNERING OPPORTUNITIES
How to create investment opportunities with athletes, entertainers and hotel operators.
Moderator: Donnell Thompson, Thompson Hospitality 
Panel:  Daymond John, FUBU 
Dr. Lance McCarthy, Black Sports Agents Assoc.
Tom Grant, Sam Lord�s Castle Barbados

FRIDAY, JULY 19
09:45 am � 05:00 pm TRADE SHOW  OPEN
09:00 am - 10:15 am Breakfast - GENERAL SESSION 

10:30 am - 11:45 am 
H.  HOTEL DEVELOPMENT INCENTIVE PROGRAMS.
Are they sufficient?
Moderator: Don Rose, Accor Economy Lodging 
Panel: Rob O�Leary, V.P. Franchise Development, Choice Hotels
John Johnson, V.P. of Franchising, Cendant Corp. 
Charles Wallace, Chairman/CEO, III Group LLC/NABHOOD Board

I.  REACHING THE 60 BILLION DOLLAR AFRICAN AMERICAN & HISPANIC TRAVEL MARKET.
A media perspective for the trade and consumer.
Presenters: Len Burnett, Savoy Magazine (Consumer)
Sol Herbert, Black Meetings & Tourism Magazine (Trade) 

12:00 pm � 12:45 pm
NAACP HOTEL REPORT CARD ON THE LODGING INDUSTRY 
What is it? Why is it necessary and what impact has it had on the industry? 

01:00 pm � 2:15 pm  Luncheon

02:30 pm � 03:45 pm
J.  HOW TO GET INTO THE EXTENDED STAY MARKET
Why is the extended market doing well?  How to select the right location.
Moderator: Peter Mulji, AAHOA
Panel: Jim Anhut, Staybridge Suites
Anthony Falor, Cendant Corp.
Kevin Lewis, Suburban Lodges of America
Mike McGeehan, Accor Economy Lodging

K.  OPPORTUNITIES FOR AFRICAN AMERICAN ORGANIZATIONS 
New roles for Fraternal, Religious, Sports & Business organizations that can change the paradigm.
Moderator: Robert Countryman, National Planner, Natl. Org. Black Chemists/Engineers 
Panel: John Edward Brown, Treasurer, Richard Allen Foundation
Lloyd J. Jordan, Grand Basileus, Omega PSI PHI Fraternity, Inc.
Dr. Lance McCarthy, V.P. Economic Development, Black Sports Agents
Senior Pastor Eric H. Jones, Koinonia Worship Center 
Tommy Smith 

04:00 pm - 05:15 pm
L.  DIVERSITY IN THE HOSPITALITY INDUSTRY
How is the industry changing for employment, suppliers and owners:
Moderator: Jesse Stewart, General Manager, Royal Palm Crowne Plaza Resort
Panel: Floyd Pitts, Director of Diversity Programs, Hilton Hotels Corp.
Donna DeBerry, Senior V.P. of Diversity, Wyndham International
Nicole Johnson-Reece, Director, Diversity & Emerging Market Hotel Division, Cendant Corp.
Jerome Miller, V.P. Diversity, Six Continents

M. HOW TO USE THE MEDIA EFFECTIVELY TO MARKET TO MINORITIES 
Moderator: Carlo Wolff, Features Editor, Lodging Hospitality Magazine         Panel: Len Burnett, Publisher, Savoy Magazine
Jeff Higley, Associate Editor, Hotel & Motel Management Magazine
Richie Lewis, CEO, Creatability Inc. 
Solomon Herbert, Publisher, Black Meetings & Tourism Magazine/NABHOOD

SATURDAY, JULY 20
08:00 am - 12:00 noon Registration 
09:00 am - 10:15 am Breakfast
09:45 am - 04:00 pm TRADE SHOW 
10:00 am � 04:00 pm JOB FAIR 

10:30 am - 11:45 am 
N.  MEETING PLANNERS FORUM
How are African Americans leveraging the 40 billion dollars they spend a year on travel?
Moderator: Velton Showell, Director of Sales, Royal Palm Crowne Plaza Resort
Panel: Jeff Friday, Producer, American Black Film Festival
Gary Lewis, National Director, Impact Super Summit
Robert Countryman, National Planner, Natl. Org. Black Chemists/Engineers
George Grace, Keeper of the Records, Omega PSI PHI Fraternity, Inc.
Sandra Gunner, President, Gunner & Associates
Reginald S. Archer, Natl. Convention Planning Chair, National Society of Black Engineers

O.  HOW MUNICIPALITIES CAN CREATE OPPORTUNITIES FOR HOTEL & HOSPITALITY DEVELOPMENT
Moderator: Elliott Bastien, President, Intl. Hotel Tourism & Real Estate Consultant (IHTREC)
Josephus Eggelletion, Commissioner, Broward County, Florida
Ben Clement, Director Economic Development City of Gary, IN
Daun Hester, Councilwoman, City of Norfolk, VA
Don Rose, Area Manager, Accor Economy Lodging/ Treasurer, NABHOOD 

12:00 pm - 01:15 pm  Luncheon 

03:00 pm - 05:00 pm Miami African American Heritage Tour (Off Property)

06:30 pm - 07:30 pm Cocktail 

07:30 pm - 09:30 pm Banquet

SUNDAY, July 21
Noon   Check out

You can register online by credit card at www.africanamericantravel.com.
 

###
Contact
Andy Ingraham
Horizons Marketing Group Intl.
Tel: (954) 792-2579
[email protected]

Also See Peebles Atlantic Development Corp Set to Open the $84 million Royal Palm Crowne Plaza in Miami Beach / Jan 2002 
NAACP Issues Lodging Industry Report Card; Marriott Ranked First Among the Eleven Hospitality Companies / Oct 2000 


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