CARINO Collection is Launched
Sales and customer information company helps hotels build
business through a new generation of fully automated
sales and management solutions 
.
Will �cold calls� become a thing of the past for hotel sales professionals??

February 19, 2002, New York, NY  . . . . Joseph Carino, Jr., today announced the launch of the CARINO Collection, a full service sales and customer information company that helps hotels build business by connecting them to corporate, group and leisure customers. 

In addition to a proprietary database of client profile information that provides a revolutionary new resource for hotels, the CARINO Collection offers its members professional consultation, sales support and database management services. The company�s prestigious portfolio of charter members includes the Landmark Hotel, London; and the Trump International Hotel and the Chambers Hotel, New York, NY.

Carino said, �Hotel professionals have long faced the daunting task of securing business from a growing and increasingly diverse base of customers. That can be time-consuming, inefficient and, frequently, costly.� He concluded, �Featuring SalesConnectTM , our suite of products offers an end-to-end solution to the excessive costs and inefficiencies that can accompany the process.�

SalesConnectTM is a web-accessible database of corporate, leisure and group account information, available only to CARINO Collection members, which enables hotel sales professionals to maximize sales potential by gathering real-time, up-to-date contact and business profile information on existing and potential clients. For hotels that rely on corporate and consortia business, SalesConnectTM is linked to a variety of on-line RFP tools to facilitate on-line submission of completed proposals. 

Additional personalized member services provided by the CARINO Collection include:

  • Sales database management
  • Global and regional sales office support
  • Marketing support via cooperative marketing opportunities and negotiated packages to support key distribution partners
  • Direct links to online-RFP tools
  • Special CARINO Collection Rates at all member hotels
  • Clearing, holding and reserving space for special accommodations
  • Special Carino Concierge Desk to assist with special needs
  • Private label hotel services
Prior to launching the CARINO Collection, Joseph Carino, Jr. served as director of worldwide corporate sales at IndeCorp (including the Preferred Hotels, Summit and Sterling Hotels & Resorts brands). He was also director of corporate development and sales at SRS Worldwide, and served on property at the Plaza Hotel and the Rhiga Royal Hotel in New York City. Carino is also the current president of the Hospitality Sales and Marketing Association�s (HSMAI) Big Apple Chapter. He is a graduate of Johnson & Wales University in Providence, Rhode Island.

The CARINO Collection is a full service sales and customer information company that helps hotels build business by connecting them to corporate, group and leisure business customers. 

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Contact:


The CARINO Collection 
Joseph Carino, Jr.
230 Park Avenue Suite 1000 
New York, New York 10169 
[email protected]
phone (212) 808-6590
fax (212) 808-6507
http://www.carinocollection.com

 
Also See How PR Sells / Michael G. Frenkel / February 2002 
The Time to Prepare for a Crisis is Now / Michael G. Frenkel / October, 2001 
No Hotel? No Problem! NYC Travel PR Firm Drives Business for 'Undiscovered' Destinations, Properties / Aug 2001 

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