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Atlanta, Ga. - Hospitality Upgrade interviewed HSMAI's President Bob Gilbert and several other hospitality revenue management experts at the 2013 HSMAI ROC (Revenue Optimization Conference). This event is a mashup of corporate revenue managers from all the major hotel brands, management companies and ownership groups. Boasting the largest event in it's history, 110 hotel companies joined in Minneapolis, Minn. this past June for this annual event celebrating its 10th anniversary. 

Vice President, Revenue Management for Evolution Hospitality Scott Roby said, "It has been fun to watch the growth of this conference over the years. The topics continue to advance every single year. The constant evolution of the discipline of revenue management and the same people coming back again and again because they know that they will continue to learn more each and every year."

Bob Gilbert said that the opening session focused on how the revenue management landscape has changed and what is impacting revenue managers. Many of the speakers discussed the potential "game changers" for the future of the industry, including Google, Amazon, Facebook and Apple as players to watch.

Watch the Hospitality Upgrade recap from this year's ROC that also included conversations with the following industry experts:

  • Kathleen Cullen, Vice President of Revenue Management and Distribution, Commune Hotels and Resorts

  • Neal Fegan, Fairmont Raffles Hotels International
  • Ginny Morrison, Vice President of Sales and Marketing, Spire Hospitality
  • Trevor Stuart-Hill, Revenue Matters
  • Garth Peterson, IDeaS 
  • Jessie Chen, Product Manager Global Revenue Management, InterContinental Hotels Group

Watch the 2013 HSMAI ROC Recap

Later this week Hospitality Upgrade will be releasing a second video from the recent HSMAI ROC event about the latest trends for revenue management.

To watch the HU Trends in Revenue Management video, please click here: 2013 HSMAI ROC – Trends from the Experts

For more video interviews please visit

About Hospitality Upgrade

Hospitality Upgrade is the No. 1 source for technology information for the hotel, travel and foodservice industry. The magazine is published three times per year, with a circulation base of 32,000+ opt-in subscribers, and mailed to 109 countries. Hospitality Upgrade is also the exclusive affiliate technology publication of HITEC/HFTP. The magazine is available in print and digital format, and as a free mobile app in the Apple App Store for iPhone and iPad devices, and Google Play for Android smartphones. Hospitality Upgrade's website receives an average of 15,621 monthly visitors and contains information pertaining to recent industry news, events, white papers, case studies, vendor profiles, a "hot shot" technology leader profile and an archive of previous issues and articles. For more information, please visit

Contact: Geneva Rinehart / 678-802-5302

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