‘Travelport Featured Property’ now available for purchase through TravelClick
TravelClick Becomes Only Provider to Offer a Full Suite of Advertising Products for Hotels on All Major Global Distribution Systems
NEW YORK – November 13, 2014 – TravelClick, a global provider of innovative cloud-based solutions that enable hotels to grow revenue, has announced it has expanded its partnership with Travelport, a leading Travel Commerce Platform providing distribution, technology, payment and other solutions for the $7 trillion global travel and tourism industry.
The expanded relationship will allow TravelClick to sell advertising products to hotels for display to the 67,000 Travelport connected travel agency customers around the world. It includes access to key Travelport products such as Travelport Featured Property which offers priority placement of a hotel during a travel agent’s search, providing hotels with a clear, visible advantage at the point-of-sale. TravelClick’s product offerings continue to include Travelport Headlines, which displays hotel advertising directly on travel agency screens.
TravelClick is now the only company to sell both advertising and preference products on all major Global Distribution Systems and confirms TravelClick’s leading position as a media provider who can plan and optimize hotel media investments across all GDS platforms. TravelClick’s ability to sell advertising products on all major platforms will lead to smarter, more efficient media solutions for its hotel clients.
“Travel agents serve a unique audience and generate a higher average daily rate,” said Jason Ewell, Executive Vice President, Global Product for TravelClick. “Travelport Featured Property is another proven program that helps hotels to capture bookings from travel agents. TravelClick and Travelport have built a strong partnership over the last three years and TravelClick is excited to now offer all of Travelport’s innovative products.”
Niklas Andréen, GVP Hospitality and Partner Marketing for Travelport said: “Travelport has the largest inventory of hotel properties on any travel platform in the world. Of the 600,000 hotel properties we serve, over 500,000 of these are independents. TravelClick works with tens of thousands of hotels and crucially, has local, on-the-ground experts that understand conditions in their area as well as the broader hotel business. This makes them the perfect partner and I’m thrilled that we’re extending our already strong relationship. TravelClick will help us reach more hotels and in turn, allow them to increase their visibility on our Travel Commerce Platform through our new and innovative products.”
