Expanded event explores data-driven revenue strategies to help hotels thrive in a volatile competitive landscape
Hong Kong and New York (August 11, 2016) — The leading minds in hotel Revenue Strategy will convene 22 September for the second annual Revenue Strategy Forum (RSF) Hong Kong, to discuss ways hotels can optimize their pricing and distribution in all market environments, especially in preparation for an inevitable dip in the industry cycle. Hotel ICON will host the daylong conference, which will feature insights from leading hotel executives and the founders of co-host Duetto.
With hotels challenged by the continued growth of third-party intermediaries and the further commoditization of the hospitality industry, more than 100 of the industry’s leading practitioners from the fields of revenue management, marketing, sales and distribution will meet to discuss how all hotel stakeholders — GMs, DORMs, sales and marketing leaders, owners and asset managers — can implement revenue strategies to tackle current and future distribution complexities.
The event combines education, networking and high-level information exchange among an anticipated group of more than 100 hotel senior executives from brands, ownership groups, management companies and respected industry leaders who are responsible for increasing revenue and optimizing demand.
“Entering its second year in Asia, RSF has quickly become a critical program to develop new ideas that will shape the future of hospitality,” said Patrick Bosworth, Co-founder and CEO of Duetto. “We are excited to expand this forum to bring even more innovation forward and develop new revenue strategies alongside hotel owners, asset managers and brands.”
EVENT HIGHLIGHTS
- KEYNOTE: Break the Cycle and Win the Next Downturn Patrick Bosworth outlines specific revenue strategies that will sustain hotels’ success through good times and bad by outperforming the competitive set and taking market share.
- GENERAL SESSION: Digital Disruption and the Intensified Battle for Bookings Are loyalty-led direct booking efforts sustainable? A panel of senior executives addresses this and the overall state of the digital marketplace.
- MASTERCLASS: Mastering Revenue Management Marco Benvenuti, Co-founder of Duetto, leads an intensive course in revenue management that combines theoretical principles with practical examples, using Hong Kong and Hotel ICON as a case study.
Registration https://www.eventbrite.com/e/revenue-strategy-forum-hong-kong-tickets-26358733682 is now open. Early Bird pricing is $299 until 19 August, $499 after.
