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Lodging Interactive's new service ensures full compliance with brand social media scorecards

PARSIPPANY, N.J. - SEPTEMBER 25, 2014 - Lodging Interactive, an award-winning digital marketing and social media management firm exclusively serving the hospitality industry, has launched its latest service aimed at ensuring branded properties are in compliance with their monthly brand compliance scorecards.

The service is provided by Lodging Interactive's CoMMingle Social Media team, experts in hospitality social media marketing and reputation management. Hotels can work with the social media management compliance team on four levels varying from basic consultation to a full-service model where CoMMingle executes brand requirements to ensure accounts are brought up to brand standards on behalf of the hotels.

Lodging Interactive's hotel brand management and compliance services include:

1. Brand scorecard review

2. Manage brand updates on social media channels

3. Participate, as a hotel partner, in brand social media calls

4. Ongoing consulting, as needed

"For branded properties, it is no longer enough to simply decide to get involved in social media," says DJ Vallauri, Lodging Interactive Founder and President. "Hotel brands have implemented social media standards and are handing out compliance scores to branded properties. We understand what an undertaking it is to stay in compliance and on message all the time. Our service takes the guess work out of social media and provides properties with peace of mind and a scorecard they're proud of." 

Visit Lodging Interactive's website to take advantage of the Hotel Brand Social Media Scorecard service.

About Lodging Interactive

Lodging Interactive, headquartered in Parsippany, NJ, is a full-service digital marketing and social media engagement agency exclusively servicing the hospitality industry for more than a decade. The company provides a portfolio of effective hotel Internet marketing services to hundreds of hotels, resorts, ownership properties, spas and restaurants. Clients include branded hotels from nearly every major brand as well as prestigious, landmark independent hotels.

Through its CoMMingle Social Media Marketing Agency operating division, the company offers hospitality focused and fully managed outsourced hotel social media marketing customized solutions. In addition the company offers Social Voices, the hospitality industry's first 24/7/365 day a year Social Customer Care service (www.socialvoices.com).

Lodging Interactive has been recognized as a leader by the International Academy of Visual Arts, Interactive Media Awards, Web Marketing Association and Travel Weekly's Magellan Awards. It is a proud supporter of the Hotel Sales & Marketing Association International (HSMAI) and is a Preferred Vendor for Best Western International. Lodging Interactive is a member of the American Hotel & Lodging Association (AH&LA). For more information please contact sales@lodginginteractive.com or 877-291-4411 ext. 701. The company's website is www.lodginginteractive.com.

Contact: Nicole McGovern

pressreleases@lodginginteractive.com / (877) 291-4411 ext. 715

Contact: DJ Vallauri

dj@lodginginteractive.com / (877) 291-4411 ext. 704

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