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Co-Produces Session on "Flash Hotel Sales: Beneficial or Detrimental?"

Austin, Texas, USA (September 4, 2013) -  In continuance of its strategic partnership with the Asian American Hotel Owners Association (AAHOA), Hospitality Financial and Technology Professionals (HFTP) has co-produced a session for the AAHOA North Georgia & Southeast Regional Conference, as well as the upcoming North Texas Regional Conference.

The co-produced session is "Flash Hotel Sales: Beneficial or Detrimental?" presented by the HFTP Social Media Advisory Council Chair, Katerina Berezina, CHTP, a Ph.D. candidate at the University of Florida. This session discusses the value and impact of flash sales based on research collected from hotel professionals. The session was presented at the recent AAHOA North Georgia & Southeast Regional Conference on August 27 at the Georgia International Convention Center in Atlanta. It will also be presented at the AAHOA North Texas Regional on September 4 at the Hyatt Regency DFW Airport in Dallas.

Topics such as the Affordable Care Act and a special session for women in hotel leadership are also on the agenda. Along with education, there are opportunities for networking during the scheduled trade show hours and business meeting.

Attendance to the AAHOA North Texas regional is free to current and potential members. Find further details on the AAHOA web site.

HFTP's participation in these regional events is part of its strategic plan to reach out and collaborate with hospitality-focused and ownership associations with the goal of sharing resources. 

Tags: hftp, aahoa

About HFTP

HFTP, Austin, Texas, USA and Maastricht, The Netherlands, founded in 1952, is the global professional association for financial and technology personnel working in hotels, clubs and other hospitality-related businesses. HFTP provides first class educational opportunities, research, and publications to members around the globe including, the premiere hospitality technology conference HITEC--founded in 1972. HFTP also awards the only hospitality specific certifications for accounting and technology --the Certified Hospitality Accountant Executive (CHAE) and the Certified Hospitality Technology Professional (CHTP) designations. HFTP was founded in the USA as the National Association of Hotel Accountants. For more information, visit

Contact: Sara Bailiff / +1 (512) 220-4017


The Asian American Hotel Owners Association (AAHOA) is THE voice of owners in the hospitality industry. Founded in 1989, AAHOA is now one of the fastest-growing organizations in the industry, with more than 11,000 members owning more than 20,000 hotels that total $128 billion in property value. AAHOA members employ 578,600 full- and part-time workers with a $9.4 billion payroll. AAHOA Officers include Chairman Mehul Patel, CHA, CHO; Vice Chairman Pratik Patel, CHA, CHO, MBA, MSIS; Treasurer Jay "Jimmy" Patel, CHO; Secretary Bharat "Bruce" Patel, CHO; and President Fred Schwartz, each of whom works closely with a 33-member Board of Directors to provide direction for the association. AAHOA is dedicated to promoting and protecting the interests of its members by inspiring excellence through programs and initiatives in advocacy, industry leadership, professional development, member benefits, and community involvement.

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