Close

Cart

Total $0.00

Checkout

Summary: As part of a new promotion to help hoteliers improve profitability, HeBS Digital is offering a guarantee to lower distribution costs by 20%, with the purchase of a full-service website design and digital marketing package.

NEW YORK, NY — January 18, 2017 — With supply predicted to outpace demand in many major markets, and as Airbnb continues to steal share from hotels (STR and CBRE), HeBS Digital wants to help hoteliers lower distribution costs, the only realistic option for improving the bottom line in 2017.

HeBS Digital, the firm that helps hoteliers drastically increase direct bookings and lower overall distribution costs by deploying industry best-of-breed digital technology, consulting and marketing helps hoteliers lower distribution costs by 20%, guaranteed by developing a smart direct booking strategy to fit the needs of the property, including:

  • 20% Credit Towards a New Responsive Website: HeBS Digital will build hoteliers a website that incorporates the right balance of excellent design, state-of-the-art CMS technology, robust merchandising capabilities and engaging visual and textual content, while providing an optimum user experience from top to bottom.
     
  • 'Book Direct' Strategy Audit & Analysis: to evaluate the property’s digital technology and marketing strategy.
     
  • 2017 Budget Plan and Development: based on the strategy and audit for your property, the HeBS Digital team will develop and launch a robust 2017 digital marketing budget and plan to address business needs at the property and boost direct bookings from the direct online channel.
     

“Over the past five years, OTAs have increased market share by 40% at the expense of the direct channel (Kalibri Labs), which directly affects hotelier’s bottom line, said Max Starkov President & CEO of HeBS Digital. “In 2017 hoteliers can realistically influence ONLY one of the property’s six main cost drivers - distribution costs - by focusing on and investing smartly in their direct booking strategy, and shifting share from the OTAs to the direct channel. We are so confident in our ability to help hotels lower distribution costs by 20% through a smart direct booking strategy that we actually guarantee it. Join us to overcome these challenges in hospitality and make 2017 your best year yet.”

The Lower Distribution Costs guarantee is available to hoteliers for a limited time. To view offer terms and conditions, click here

About HeBS Digital

Founded in 2001, HeBS Digital helps hoteliers around the globe drastically increase direct bookings and lower overall distribution costs by deploying industry best-of-breed digital technology, consulting and marketing (www.hebsdigital.com).

The firm is headquartered in New York City and has offices in Las Vegas, Europe, and Asia Pacific. HeBS Digital’s technology, website design and digital marketing services have won more than 400 prestigious industry awards, including World Travel Awards, HSMAI Adrian Awards, Stevie Awards (American Business Awards), W3 Awards, WebAwards, Travel Weekly’s Magellan Awards, Summit International Awards, Interactive Media Awards, and IAC Awards.

A diverse client portfolio of top-tier major luxury and boutique hotel chains, independent hotels, resorts and casinos, franchised properties and hotel management companies, convention centers, spas, restaurants and bars, DMO and tourist offices across the globe are all benefiting from HeBS Digital’s direct online channel strategy and digital marketing expertise.

The HeBS Digital team is comprised of thought leaders, a truly diverse team of experts comprised of over 33 nationalities speaking over 22 languages. The team’s singular focus has always been and still is to help hoteliers maximize revenues from the Direct Online Channel – the most profitable channel for hoteliers today. Contact HeBS Digital’s consultants at 1 (800) 649-5076 (North America), +44 (0) 7730 779 213 (LONDON), +64 (0) 9 889 8489 (APAC), or success@hebsdigital.com.

Website
Facebook
Twitter
LinkedIn
Google+

Contact: Mariana Mechoso Safer

mariana@hebsdigital.com / (212) 752-8186

Related News

Your Top 10 Digital Marketing New Year's Resolutions

Mariana Safer of HEBS Digital to Be Honored at HSMAI's 2018 Adrian Awards as a Top 25 Extraordinary Mind in Hospitality

A Top Priority in 2018: 7 Steps to Achieve Hotel Website Accessibility and ADA Compliance

HEBS Digital’s Sister Company, Serenata IntraWare, Voted World’s Leading Hotel CRM Technology Provider by the World Travel Awards 2017

HEBS Digital Celebrates 2017: A Year of Broadening the Global Footprint, Technology Innovations and Industry Recognition

HEBS Digital Wins Record-Breaking 21 HSMAI Adrian Awards, Including 10 Gold

HEBS Digital Wins Six Silver W3 Awards for Conversion-Focused Website Design and Technology, and Compelling Digital Creative

A New Fort Collins Destination Shines on The Elizabeth Hotel’s Custom Website

HEBS Digital’s “Closing the Loop on the Travel Journey” Article Featured in The Hotel Yearbook 2018 – Technology

HEBS Digital Launches A New Website for Loews Hotels, Bringing their Signature Luxury Experience to Life with Stunning Design & Innovative Technology

HEBS Digital Guarantees Hoteliers a Boost in Direct Bookings with a 40% Website Conversion Rate Uplift

HEBS Digital Awarded Nine Travel Weekly Magellan Awards for its Website Design & Technology Solutions Built to Boost Customer Engagement and Direct Bookings

HEBS Digital Wins 5 WebAwards for Industry-Leading Technology and Design

Must-Read Whitepaper Available: The Smart Hotelier’s Guide to 2018 Digital Marketing & Technology Budget Planning

A New Look for a Historic Chicago Hotel’s Website

Hotelier’s Action Plan to Maximize Revenues from the Google Ecosystem

HEBS Digital Makes Inc. 5000 List of Fastest Growing Private Companies in America

Getting into the Mind Set of Budget Planning Season for 2018

Join Us for a Webinar: “How to Increase Customer Loyalty by Fully Integrating Guest Acquisition & Engagement”

Now Available for Download: HEBStrategy Q3 2017 Hotel Digital Marketing, Technology, and Trends Whitepaper

All News »

Please login or register to post a comment.