Group Pestana to Open Pestana Amsterdam in Early 2016, Converting an Historic Site
February 27, 2014 7:03am
February 27, 2014 - Group Pestana will open a new hotel in Amsterdam. With this new hotel, the largest Portuguese hotel group adds another European capital, in addition to Lisbon, Barcelona, London and Berlin and consolidates its international footprint with 16 countries in its portfolio.
The future Pestana Amsterdam will be located in one of the city's most noble areas over its main canal and the mythic Amstel Hotel. Less than half a mile away from Amsterdam's famous museums and Congress Center, it will have easy access to its historical centre and its exciting night life. The new hotel is set to open in early 2016.
Located in Amsteldijk, the new five star hotel will honor the building's ancient history but will be updated with two modern wings. The project was designed by a renowned team of Danish architects. This hotel represents another major step in recovery of heritage sites that Group Pestana has been implementing for more than 10 years.
With an investment of 35 million euros, the new hotel is perfect for both leisure and business. It will feature 157 rooms, including 32 suites, various meeting and venue halls, restaurant, bar, winter garden terrace in the historic patio, spa with indoor pool and gym.
"With this new hotel the Group Pestana strengthens its presence in the European capitals and cities, marking another milestone for us. Amsterdam is one of the most popular destinations in the world for business and leisure and has the 4th best performance in Europe, whilst ranking 8th as far as hotel actives valuation is concerned and is part of the top 10 of ICCA's events and congresses rating. Last but not least this investment couldn't have happened at a better timing since the city's Town Hall has recently limited the amount of hotels offer in the capital in order to avoid future excess," said José Roquette, Board Member, Head of Development for Group Pestana.
The Group's goal in the last 15 years has been international growth in Europe and South America, using a consistent strategy to promote the Pestana brand within the main hotel markets in the world.
Amsterdam is the 5th European city/capital in the Group's portfolio, in addition to Lisbon, Barcelona, London and Berlin. Outside Europe, Group Pestana is the largest Portuguese hotel group with a presence in the US, Brazil, Argentina, Colombia, Venezuela, Cuba, Mozambique, South Africa, Morocco, Cape Verde and São Tomé and Pr'ncipe.
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The Pestana Group is Portugal's largest international tourism and leisure group and one of the largest in Europe where it ranks 25th.
There are eight business divisions operating under the Pestana brand including; Hotels & Resorts, Pousadas de Portugal, Holiday Ownership, Gaming, Travel, Golf and Residence, Industry and International Business Centre of Madeira.
Starting with a 300 bedroom hotel in Madeira Island in 20th November 1972, the family owned Pestana Group has grown steadily and currently includes in its portfolio of nearly 90 four and five star hotels worldwide with two brands: Pestana Hotels & Resorts and Pousadas de Portugal.
Discover the Pestana World at www.pestana.com.
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