Giovanni Beretta Appointed Vice President of Swire Hotels in USA & General Manager of EAST, Miami

/Giovanni Beretta Appointed Vice President of Swire Hotels in USA & General Manager of EAST, Miami

Giovanni Beretta Appointed Vice President of Swire Hotels in USA & General Manager of EAST, Miami

|2017-01-18T14:48:21+00:00January 18th, 2017|

HONG KONG — Jan. 18, 2017 — Swire Hotels is pleased to announce the appointment of Giovanni Beretta to the position of Vice President of Swire Hotels in the USA & General Manager of EAST, Miami. With over 20 years of experience in the luxury hospitality industry, he will oversee Swire Hotels interests in the USA & Americas and the operations of the newly opened lifestyle hotel and residences at Brickell City Centre.

Beretta joins EAST, Miami after most recently working at The Carlyle, A Rosewood Hotel in New York. As Managing Director, he oversaw all areas of the legendary Upper East Side hotel, including The Carlyle Restaurant, Bemelmans Bar, Cafe Carlyle and Sense Spa. Previously, Beretta worked for the Four Seasons Hotels and Resorts in San Francisco and Miami, and for Intercontinental Hotel Group – the latter for over 13 years.

"It gives me great pleasure to welcome Giovanni, representing Swire Hotels in the USA and overseeing EAST, Miami," says Brian Williams, Managing Director, Swire Hotels. "I am confident that with his impressive hospitality background, skill set and creative vision, he will be instrumental in ensuring the continued success of our newest and first ever EAST hotel in America.”

In 1995, Beretta graduated from the prestigious Ecole hôtelière de Lausanne in Switzerland. Over the course of his career, he has overseen multiple hotel renovations and the opening of a dozen different upscale food and beverage outlets. His experience includes both business and resort properties, as well as luxury hotels with a private residences component in several cities across Europe, Latin America, Australia and the United States.

Giovanni is fluent in five languages including Italian, English, French, Spanish and Portuguese. He now resides in Miami, Florida with his wife and 2 children, and on his free time enjoys fine wine, motorcycles, Juventus and cooking.

About Swire Hotels and Swire Restaurants

Swire Hotels has been created to manage soulfully individual hotels in Hong Kong, Mainland China and the USA, providing a characterful experience for well-traveled, individually minded travelers who seek originality, style and personalized service. We create distinctive hotels with a sense of place that break with convention.

The company’s first hotel, The Opposite House in Beijing, opened in 2008 and was followed by The Upper House, Hong Kong, and then by EAST, Hong Kong and EAST, Beijing. The Temple House in Chengdu opened in July 2015 and EAST, Miami opened in May 2016.

A restaurant division was set up in 2013 to manage the company’s stand-alone restaurant operations. Our first restaurant Plat du Jour opened in November 2013 followed by Public and Ground Public in Quarry Bay. The Continental in Pacific Place opened in October 2014 and Mr & Mrs Fox in Taikoo Place in 2015. Our latest addition, the second Plat du Jour, opened in Pacific Place in January 2016.

Contact: Sheila Donnelly Theroux

About EAST, Miami

EAST, Miami is Swire Hotels’ first venture into North America, following the openings of EAST in Hong Kong and Beijing. Created for unconventional travelers looking for a fun and relaxing place to stay, EAST, Miami offers distinctive experiences for those seeking innovation, style and personalized service. EAST, Miami offers 352 guest rooms to include eight suites and 89 one-, two- and three-bedroom residence suites (fully equipped apartments with kitchen, laundry facilities and full access to the amenities and services of the hotel). Guests can expect keyless entry, paperless check-in and check-out, a native App with locally curated insights and travel tips, art exhibits, health and wellness programing and array of other happenings to make them feel totally at EAST. The hotel boasts its signature restaurant Quinto La Huella; a poolside bar & lounge and a rooftop destination bar called Sugar; 20,000-square-feet of meeting and banquet rooms with bay and city views; a 20,000-square-foot outdoor pool and deck (with four different pools), which can be used for private events; a lobby café and bar, Domain, and a 24-hour fitness center. Located at 788 Brickell Plaza, Miami, Florida 33131, the hotel is centrally located within a 15-minute drive from the Miami International Airport and situated on top of Brickell City Centre–conveniently connected to popular districts such as Wynwood, the Design District and South Beach. For reservations, please email or call 305-712-7000. For more information, please visit

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