New York, New York (February 11, 2016) – Gansevoort Hotel Group announces the appointment of Gemma Keating as Corporate Director of Sales. Keating will play an integral role in managing all sales and coordinating all marketing and public relations initiatives for Gansevoort Hotel Group’s portfolio of properties including Gansevoort Meatpacking NYC, Gansevoort Park Avenue NYC, Gansevoort Turks + Caicos and Gansevoort Dominican Republic.

Keating comes to Gansevoort Hotel Group with vast experience in the sales and marketing industry, having represented an array of four and five star properties globally. Prior to joining Gansevoort, Keating served as the Director of Sales and Marketing of The Knickerbocker New York where she successfully developed the opening strategy and branding for the launch of the property.

“We’re thrilled to welcome Gemma to Gansevoort,” said Elon Kenchington, Chief Operating Officer of Gansevoort Hotel Group. “Gemma’s wealth of knowledge and experience is instrumental in positioning the brand as a true luxury competitor in the lifestyle hotel market.”

Keating’s experience also extends to other well-known properties in New York City. As the Director of International Sales at The Waldorf Astoria in New York, she exceeded standards, revenue goals and introduced the brand to international markets. Previously, Keating also served as the Director of Sales and Marketing at The Chatwal New York, managing branding and marketing activities, which paved the way for the successful launch and stabilization of the hotel.

In her new role, Keating will oversee sales and revenue generation, identify new key markets and reinforce Gansevoort as an innovator within the industry.

Originally from Ireland, Keating received her BA in Commerce from National University of Ireland, Galway. She resides in New York City.