Free In-Room Wi-Fi, YES; Free Pool-Side Wi-Fi, NOT SO MUCH - Survey Prioritizes Hotel Amenities
December 13, 2013 7:15am
NEWTON, Mass., Dec. 13, 2013 -- TripAdvisor®, the world's largest travel site*, today announced the results of the TripBarometer Truth in Travel Survey1, which reveals the hotel amenities and services U.S. travelers find most and least important.
Free Wi-Fi, Parking and Breakfast in High Demand; But Travelers Not as Interested in the Mini-Bar or Spa
Most Important Hotel Amenities for U.S. Travelers
Least Important Hotel Amenities for U.S. Travelers
Accepting My Cards and Speaking My Language Top Traveler Wish Lists
"Accept my credit cards" (59%) and "hire staff who speak my language" (34%) are the top things U.S. travelers wish their hotels would do, as compared to 12 percent who wish hotels would "include typical food from my country in the menu."
Meanwhile, there are some good signs hotels are answering the call. As a result of increasing numbers of guests from various destinations around the world, hoteliers have already put in place a number of measures to address the needs of international visitors. Fifty-two percent of global hotel respondents have made efforts to honor the credit cards that their guests prefer to use, as compared to 44 percent of U.S. hotels.
"The TripBarometer Truth in Travel Survey reveals some interesting findings about the hotel amenities that top travelers' lists of must haves, as free in-room Wi-Fi remains a huge factor in guests' considerations, while travelers have much less interest in the mini-bar," said Brooke Ferencsik, director of communications for TripAdvisor. "It's also nice to see properties in the U.S. and abroad redoubling their efforts to accommodate travelers' credit card preferences."
1 TripBarometer: The world's largest accommodation and traveler survey – Data based on results from online survey of 19,692 travelers and 10,469 accommodations, June-July 2013
*Source: comScore Media Metrix for TripAdvisor Sites, worldwide, June 2013
TripAdvisor, Inc. (NASDAQ: TRIP) manages and operates websites under 21 other travel media brands: www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.everytrail.com, www.familyvacationcritic.com, www.flipkey.com, www.gateguru.com, www.holidaylettings.co.uk, www.holidaywatchdog.com, www.independenttraveler.com, www.jetsetter.com, www.niumba.com, www.onetime.com, www.oyster.com, www.seatguru.com, www.smartertravel.com, www.tingo.com, www.travelpod.com, www.virtualtourist.com, www.whereivebeen.com, and www.kuxun.cn.
**Source: Google Analytics, worldwide data, July 2013
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