ORLANDO, FL - JULY 2014 - The OPUS Vancouver isn't just any hotel: it's a Forbes 4-star hotel, on the Conde Nast Traveler Gold List and recipient of their Reader's Choice Award, and was awarded the TripAdvisor Certificate of Excellence. But like any hotel in a popular destination city, they needed to create a strong differentiation in their marketing presence. That's when they turned to Flip.to.

"Flip.to allowed us to reach over 25,000 social connections in one week, from just five guests," said Jeff Froehlich, Director of Sales & Marketing for OPUS Vancouver. "There are many hotels in Vancouver, and 25,000 potential future guests just heard about our hotel from a trusted friend. That kind of exposure is priceless."

Flip.to is a brand advocate platform that helps hotels leverage the marketing power of their guests by encouraging them to spread the word about their upcoming stay at the OPUS Vancouver with their friends and family. Flip.to then serves up a custom experience on the hotel's website for each and every friend or relative of the guest, taking them down the path toward a future booking at the hotel.

"The OPUS Vancouver was looking to boost what they were already doing with their marketing and recognized the value of touching the connections of their guests," says Debi Moses, Senior Director of Sales for Flip.to. "The only way to do that right is to reach a guest's friends and relatives in a way that feels friendly and natural."

To find out more about how Flip.to can help create a significant, measurable impact for your hotel, please get in touch with Debi Moses at dmoses@flip.to or visit www.flip.to.

About Flip.to

Flip.to helps hotels earn new guests by turning existing guests into an extension of your marketing team, effectively turning guest referrals into one of your most powerful channels. Launched in 2010, Flip.to is a platform designed to reach travelers around the world in a natural, trusted way and have a significant, measurable impact on a hotel's bottom line. Find out more at www.flip.to.

Contact: Debi Moses

dmoses@flip.to / +1.321.279.7353

About OPUS Vancouver

Uniquely stylish and always fresh, OPUS Vancouver is showcased by vibrant design, sophisticated style, and intuitive service bringing contemporary innovation to life. Unveiling refreshed rooms with updated stylings in Spring 2013, OPUS remains a leader in redefining the boutique hotel experience, located in the heart of Vancouver's see-and-be-seen neighbourhood, Yaletown. Located in OPUS Vancouver is the city's newest Italian restaurant, La Pentola della Quercia and dramatic OPUS Bar. OPUS Vancouver is recognized as one of Condé Nast Traveler's Best Hotels in the World, Canada's Trendiest Hotel and Best in Business Travel and a Top 500 Hotels in the World by Travel + Leisure magazine.http://vancouver.opushotel.com

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