RENO, Nevada (Sept. 23, 2016) – Whitney Peak Hotel has hired Ashley Novosad as marketing manager. In this role, she is responsible for managing the website; developing, implementing and executing email marketing campaigns; and publishing content across the hotel’s social media accounts in order to attract potential patrons and retain existing ones.

“Ashley is the perfect fit for what we’re looking to do here at Whitney Peak Hotel in terms of developing our social media presence,” said Eric Olson, general manager. “Her prior experience and design skills will serve her well in helping us share who we are and what we’re all about.”

Before Novosad joined the Whitney Peak Hotel team, she worked with Tri-Properties as the digital media coordinator for Eldorado, Silver Legacy and Circus Circus. It was during her time there that she honed her design and marketing skills through content creation and management of social media platforms and websites for all three properties. She will continue to leverage these skills in her role as marketing manager for Whitney Peak Hotel, BaseCamp and Cargo.

Novosad is a native of California. She earned her bachelor’s degree in business administration from Boise State University in Idaho.