Tag : polyu

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PolyU Study Finds Highly Popular Drama Influences Perceptions of Korea

April 17, 2015

April 17, 2015 - Viewers of the immensely popular television drama Daejanggeum (Jewel in the Palace) are keen to try Korean food and have a positive image of...

PolyU Study Finds High-speed Rail Boosts Chinese Domestic Tourism Demand

March 17, 2015

17 March 2015 - In pioneering study, Professor Hanqin Qiu of the School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University and two...

PolyU Study in Macao Finds Differences Between Gamblers from Mainland China, Hong Kong and Taiwan

February 23, 2015

Findings Can be Applied to Enhancements in Customer Service23 February 2015 - Chinese casino customers in Macao display important subcultural differences...

PolyU to Launch the First-of-its-Kind Master of Science in International Wine Management in Asia

February 2, 2015

2 February 2015 - The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University (PolyU) has been working in close collaboration...

PolyU Studies Learning Preferences & Industry Engagement of Small & Medium Sized Tourism Enterprises

January 15, 2015

15 January 2015 - The extent to which the proprietors of small-and medium-sized tourism enterprises (SMTEs) are motivated by career or lifestyle concerns...

PolyU Study Finds Opportunities Abound for Medical Tourism in Korea

December 17, 2014

17 December 2014 - To maximise the potential of its medical tourism industry, Korea needs to maximise its strengths, “utilise its opportunities, overcome...

Tripartite Master of Science in Global Hospitality Business Launched by EHL, SHTM and UH

December 9, 2014

By Ecole hôtelière de Lausanne, PolyU and University of Houston Conrad N. Hilton College of Hotel and Restaurant Management  9 December 2014 - Ecole...

SHATEC and PolyU’s SHTM Sign MOU to Launch Hotel Management Degree Program in Singapore

December 1, 2014

December 1, 2014 - SHATEC, the training arm of the Singapore Hotel Association, recently inked a Landmark Memorandum of Understanding (MOU) with one of Asia's...

PolyU and Hotel ICON Launch Second “Tomorrow’s Guestrooms” Competition; Focus on Future Room Design

November 25, 2014

25 November 2014 - What is the hotel room of the future? How does it appeal to the next generation of connected world travellers? The School of Hotel and...

PolyU Studies Traveler Profiles & Behavior for Long-Haul vs. Short-Haul In-Bound Travel to Hong Kong

November 11, 2014

11 November 2014 - The business tourism market is not homogenous, according to Professor Bob McKercher and Grace Ho of the School of Hotel and Tourism...

PolyU Study Finds Online Customer Reviews Key to Understanding Customer Satisfaction

October 14, 2014

14 October 2014 - Online customer reviews can provide crucial aid to hotel managers in understanding the drivers of customer satisfaction, argue Professor Rob...

PolyU Study Finds Promotion-Focused Advertising Increases Firm Risk for Restaurants

September 26, 2014

26 September 2014 - Advertising expenditures lead to increased risk for publically listed firms in the US restaurant sector, argue Dr YongHee Kim of the School...

HFTP Establishes First Asia Footprint at Hong Kong Polytechnic University

September 17, 2014

Austin, Texas, USA (September 17, 2014) - This week Hospitality Financial and Technology Professionals (HFTP®) opened the HFTP Asia Research Center in...

International Body of Hotel Professionals to Establish Asia Research Office at PolyU

August 26, 2014

26 August 2014 - The School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) and the Hospitality Financial and Technology...

PolyU Study Finds Education and Social Networking Key for Convention Attendees

August 15, 2014

15 August 2014 - Convention attendees value opportunities for education and social networking more highly than features relating to the convention site itself,...

PolyU Launches 2nd “Tomorrow’s Guestrooms” Competition at Hotel ICON; Themed “Room of the Future”

August 11, 2014

11 August 2014 - Following the success of the first round of “Tomorrow’s Guestrooms” Competition last year, the School of Hotel and Tourism...

2013 Tourist Satisfaction and Tourism Service Quality Indices Released by PolyU Report

July 29, 2014

29 July 2014 - The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University (PolyU) today released a report on the PolyU Tourist...

PolyU Study Finds Virtual Reality Ideal for Hotel Co-Branding Studies

July 14, 2014

14 July 2014 - Virtual worlds are ideal places for co-branding case studies, write Dr Basak Denizci Guillet of the School of Hotel and Tourism Management...

PolyU Honored for Commitment to Faculty Certification by the AH&LA Educational Institute

June 19, 2014

Mr Robert L. Steele III (left), President and COO of the AH&LA Educational Institute presenting the award to Professor Kaye Chon, Dean and Chair Professor...

PolyU Study Finds More Precise Understanding of Hotel Spa Attractiveness Needed in Hong Kong

June 16, 2014

June 16, 2014 - Hotel spa facilities are becoming ever more important to inbound travellers in Hong Kong, observe Dr Deniz Kucukusta, Ms Loretta Pang and Ms...

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