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PolyU Study Finds Acculturation Determines Consumer Responses to Service Failures
May 19, 2015
19 May 2015 - Chinese American consumers react differently to service failures depending on the extent to which they have integrated into American culture,...
PolyU Study Finds Highly Popular Drama Influences Perceptions of Korea
April 17, 2015
April 17, 2015 - Viewers of the immensely popular television drama Daejanggeum (Jewel in the Palace) are keen to try Korean food and have a positive image of...
PolyU Study Finds High-speed Rail Boosts Chinese Domestic Tourism Demand
March 17, 2015
17 March 2015 - In pioneering study, Professor Hanqin Qiu of the School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University and two...
PolyU Study in Macao Finds Differences Between Gamblers from Mainland China, Hong Kong and Taiwan
February 23, 2015
Findings Can be Applied to Enhancements in Customer Service23 February 2015 - Chinese casino customers in Macao display important subcultural differences...
PolyU to Launch the First-of-its-Kind Master of Science in International Wine Management in Asia
February 2, 2015
2 February 2015 - The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University (PolyU) has been working in close collaboration...
PolyU Studies Learning Preferences & Industry Engagement of Small & Medium Sized Tourism Enterprises
January 15, 2015
15 January 2015 - The extent to which the proprietors of small-and medium-sized tourism enterprises (SMTEs) are motivated by career or lifestyle concerns...
PolyU Study Finds Opportunities Abound for Medical Tourism in Korea
December 17, 2014
17 December 2014 - To maximise the potential of its medical tourism industry, Korea needs to maximise its strengths, “utilise its opportunities, overcome...
Tripartite Master of Science in Global Hospitality Business Launched by EHL, SHTM and UH
December 9, 2014
By Ecole hôtelière de Lausanne, PolyU and University of Houston Conrad N. Hilton College of Hotel and Restaurant Management
9 December 2014 - Ecole...
SHATEC and PolyU’s SHTM Sign MOU to Launch Hotel Management Degree Program in Singapore
December 1, 2014
December 1, 2014 - SHATEC, the training arm of the Singapore Hotel Association, recently inked a Landmark Memorandum of Understanding (MOU) with one of Asia's...
PolyU and Hotel ICON Launch Second “Tomorrow’s Guestrooms” Competition; Focus on Future Room Design
November 25, 2014
25 November 2014 - What is the hotel room of the future? How does it appeal to the next generation of connected world travellers? The School of Hotel and...
PolyU Studies Traveler Profiles & Behavior for Long-Haul vs. Short-Haul In-Bound Travel to Hong Kong
November 11, 2014
11 November 2014 - The business tourism market is not homogenous, according to Professor Bob McKercher and Grace Ho of the School of Hotel and Tourism...
PolyU Study Finds Online Customer Reviews Key to Understanding Customer Satisfaction
October 14, 2014
14 October 2014 - Online customer reviews can provide crucial aid to hotel managers in understanding the drivers of customer satisfaction, argue Professor Rob...
PolyU Study Finds Promotion-Focused Advertising Increases Firm Risk for Restaurants
September 26, 2014
26 September 2014 - Advertising expenditures lead to increased risk for publically listed firms in the US restaurant sector, argue Dr YongHee Kim of the School...
HFTP Establishes First Asia Footprint at Hong Kong Polytechnic University
September 17, 2014
Austin, Texas, USA (September 17, 2014) - This week Hospitality Financial and Technology Professionals (HFTP®) opened the HFTP Asia Research Center in...
International Body of Hotel Professionals to Establish Asia Research Office at PolyU
August 26, 2014
26 August 2014 - The School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) and the Hospitality Financial and Technology...
PolyU Study Finds Education and Social Networking Key for Convention Attendees
August 15, 2014
15 August 2014 - Convention attendees value opportunities for education and social networking more highly than features relating to the convention site itself,...
PolyU Launches 2nd “Tomorrow’s Guestrooms” Competition at Hotel ICON; Themed “Room of the Future”
August 11, 2014
11 August 2014 - Following the success of the first round of “Tomorrow’s Guestrooms” Competition last year, the School of Hotel and Tourism...
2013 Tourist Satisfaction and Tourism Service Quality Indices Released by PolyU Report
July 29, 2014
29 July 2014 - The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University (PolyU) today released a report on the PolyU Tourist...
PolyU Study Finds Virtual Reality Ideal for Hotel Co-Branding Studies
July 14, 2014
14 July 2014 - Virtual worlds are ideal places for co-branding case studies, write Dr Basak Denizci Guillet of the School of Hotel and Tourism Management...
PolyU Honored for Commitment to Faculty Certification by the AH&LA Educational Institute
June 19, 2014
Mr Robert L. Steele III (left), President and COO of the AH&LA Educational Institute presenting the award to Professor Kaye Chon, Dean and Chair Professor...