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Tag : marketing to millennials

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Are Hotels Coveting only Half of the Millennial Market? Part Two

September 21, 2017

By David M. Brudney, ISHC, Founder and Principal, David Brudney & Associates Part I dealt with understanding the millennials and their mindset - - now...

Are Hotels Coveting only Half of the Millennial Market? Part One

September 18, 2017

By David M. Brudney, ISHC, Founder and Principal, David Brudney & Associates Like so many of you, I am smitten with reports on how hotels - - heavily...

Your Property: ‘On Fleek’ with Millennials

October 13, 2016

By Cory Falter What’s an 11 letter word, beginning with an “M” leaves many advertisers clueless? Millennials. The group of young adults...

Millennials vs Boomers: Who is More Likely to Unsubscribe from Hospitality Emails?

April 5, 2016

After running the numbers for opt-out trends one week and millennial email behavior the next, we wondered whether opt-out rates change in relation to age. Said...

Do You Really Need a Separate Brand for Millennials?

March 1, 2016

By Vikram Singh Almost every other week, there is an article about how hotels are trying to “embrace” the Millennial traveler. Basically,...

How Millennials are Redefining Group Travel: 6 Things Hotels Need to Know

November 3, 2014

As Millennials move into higher spending years, hotels need to seize the group business opportunity that this generation offers. CEO of Groupize Solutions...

4 Emerging Concepts & Trends in Social Media Marketing

September 5, 2014

Marketing to Millennials? Tech Entrepreneur Identifies Opportunities for Businesses When Beyoncé released her self-titled album late last year, she didn't go...

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