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Tag : larry mogelonsky

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Shining a Light on Emotional Reviews

May 20, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)Life used to be simple and somewhat orderly. Hotels were classified as one through five stars (or diamonds) by...

What You Can Learn from Economy Hotels

May 13, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)Most of the time, innovation flows downstream. In our industry, logically, this implies that ideas generated...

The Importance of Vintage

May 6, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) "A 2008 Chateau X? Or how about the 2009? Who cares about the year, just give me the one that tastes the best!"...

Building Rapport Beyond the Spoken Word

April 29, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)If you've ever read a book on body language or perfecting your public speaking abilities, then you've probably...

Leading Characteristics for Your Next Executive Chef

April 22, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)Do you remember the times when the top restaurants in most cities happened to be located in the best downtown...

Hotel Development in Three Phases

April 15, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)Of late, our agency has been involved in several new property developments. All are coming along quite...

Where Have The Real Hotel Marketers Gone?

April 8, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)In my role as hotel industry consultant, marketer and blogger, I am often asked to provide advice to hoteliers...

Learning to Cope with Airbnb

April 1, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) Despite what many have dismissed as a mere blip on the radar, Airbnb is a force to be reckoned with and we have...

Five Uses for Tablets in a Mature Market

March 25, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)Tablets are soon to be classified as a 'mature' technology product, if they aren't already. What this means is...

Group Sales Promotions in Ten Steps

March 18, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) Ten step formulas are in vogue when it comes to conveying a simple guideline for marketers to follow. Here is...

The Hotel Narrative is Written by Guests

March 11, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) Hotels are all about delivering an experience; bestowing guests with an uplifting story to enrich their lives....

Transforming the F&B Department in F&F

March 4, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) In the good old days of hospitality, food and beverage was part of the core. Management treated the department...

Your Leaders Will Also Need Mentoring

February 25, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) According to a benchmark study in 2012, US companies alone spend almost $14 billion annually on leadership...

A Checklist for Your USP

February 18, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) Central to building your property's awareness and sales generation, is its 'voice' or unique selling proposition...

Understanding Your Hotel’s Glanceability

February 11, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) Is your hotel glanceable? I know that's a made up word, but that doesn't diminish its importance. What I mean by...

From Slowtelier to Intrapreneur

February 4, 2015

by Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)The hotel industry isn't exactly known for operating faster than a speeding bullet. Even in independent...

Retirement Must Spur Mentoring

January 28, 2015

​by Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)Now in my 60s, part of what keeps me young (apart from the hair-loss-inducing challenges of rearing my...

Beware of Departmental Siloing

January 21, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) I want you to think about your day-to-day life as a hotelier, whether rank or title you hold. What department do...

The Three Pillars of Hotel Customer Service

January 14, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca)Every good salesperson or individual working in guest service knows about guest expectations: you must first...

Content Marketing Slush Piles

January 7, 2015

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) With so much emphasis on the sharing and distribution of content, we tend to neglect the content itself. The...

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Page 7 of 9 pages