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Hertz Rental Car Fuels the Growing Appetite of Chinese Outbound Travelers for Self Driving
January 30, 2015
Hertz leads the pack in educating Chinese consumers about how to rent a car in a foreign country.Beijing, China. - Jan. 30, 2015 - Self driving is still an...
Smart Hotelier’s Action Plan 2015 - How to Monetize Your Digital Marketing Resolutions
January 20, 2015
By Sara O’Brien
In early January, in this year’s Top 10 Digital Marketing Resolutions, presented by HeBS Digital for the 15th consecutive year, we...
TravelClick Wins 13 Awards for Website Design and Digital Marketing
December 11, 2014
Awards Recognition is a Testament to TravelClick’s Deep Understanding of the Hotel IndustryNEW YORK - December 11, 2014 - TravelClick, a global provider...
Thinking Outside the Vendor RFP Process in Hospitality Digital Marketing
October 15, 2014
By Jason PriceBackground
Why do hotel companies go through an RFP process when selecting a website design vendor or a digital marketing firm? For...
nSight Partners with GCommerce to Bring Enhanced Intelligence to Hotel Digital Marketing
October 9, 2014
NASHVILLE, TN - October 9, 2014 - nSight and GCommerce have partnered to make nSight part of the standard GCommerce digital marketing solution for hotels....
The Map Gap: Is Your Hotel Getting Lost on the Web?
October 6, 2014
Please excuse this statement of the obvious:
If guests can’t find your property, they can’t stay with you.
These days, “finding...
Finard Properties Taps GCommerce for Digital Strategy at Two Iconic Properties
September 10, 2014
September 2014, Park City, UT: Locally owned GCommerce Solutions is proud to announce a partnership with Boston-based Finard Properties, to help enhance the...
3 Things Hoteliers Must Budget for in 2015
August 19, 2014
What every hotelier should consider and budget for in 2015PARSIPPANY, N.J. - AUGUST 19, 2014 - Given recent trends, digital marketing is set to become a...
SEO a Journey, Not a Destination: How to Implement Ongoing SEO Strategy & Maximize Website Revenue
August 18, 2014
By: Max Starkov and Erica GarzaFor years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel...
The Top Ten Questions to Ask Your Digital Marketing Partner
July 15, 2014
By Max Starkov & Mariana Mechoso SaferAny hotel that has a high revenue-generating website and a strong digital marketing strategy that drives direct...
HeBS Digital Appointed Web Design, Digital Technology & Marketing Agency for Red Lion Hotels
June 17, 2014
New York, NY (June 17, 2014) - HeBS Digital, the industry’s leading hotel digital technology, full-service digital marketing and website revenue...
Cendyn/ONE™ Digital Campaign for Hotel del Coronado Results in $3.3M Revenue Increase in Flat Market
June 12, 2014
Cendyn/ONE’s Cloud-Based Software and Services Platform Delivers Profitable Marketing Outcome, Strong Increases Year-Over-Year Across ALL Key Performance...
Milestone Garners Top Awards for Creativity and Impact in Hotel Marketing and Communications
May 22, 2014
Honors Include Innovative Website Development, Digital Marketing & Social Media PromotionsMay 22, 2014 (SANTA CLARA, CA): Milestone Internet Marketing...
What Tech Stories Do Hotel Operators Read?
April 1, 2014
Brand Names, Solid Solutions for Operator Challenges Are Softscribe Inc.‘s Most-Read Stories
Atlanta - April 1, 2014 - Softscribe Inc., an...
The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor
March 14, 2014
By Erica GarzaWith Google releasing over 500 algorithm updates each year and search engine results constantly in flux, SEO best practices are always evolving....
The Evolution of Digital Marketing and the Significance of Earned Content - Part II
March 11, 2014
by Erin Bagley & Leora LanzThis article is Part II of a two-part series analyzing the landscape of digital marketing for hotels and motels in...
The Industry Has Spoken: Adaptive Web Design is the Winning Strategy
March 5, 2014
by Max Starkov
At the recent HSMAI Digital Marketing Strategy Conference in New York, a panel of distinguished industry leaders discussed the prevailing two...
GCommerce Announces Partnership with Historic Connecticut Resort
March 3, 2014
Saybrook Point Inn & Spa celebrates their 25th anniversary by collaborating with digital marketing agency, GCommerce
PARK CITY, Utah - GCommerce, a hospitality...
The Digital Direction: Hotel Marketing Budgets and a Digital 101 for Hotels - Part 1
February 24, 2014
by Leora Lanz, Lindsey Pete, & Erin S. Bagley
This article is Part I of a two-part series analyzing the landscape of digital marketing...
Sugar Bay Resort’s Digital Marketing Goals Surpassed with 18:1 ROI
February 7, 2014
Vizergy® Helps Property Transition from Branded to Independent; Earns HSMAI Adrian Award
Jacksonville, FL (February 7, 2014) - Sugar Bay Resort and Spa...