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3 Things Hoteliers Must Budget for in 2015
August 19, 2014
What every hotelier should consider and budget for in 2015
PARSIPPANY, N.J. - AUGUST 19, 2014 - Given recent trends, digital marketing is set to become a...
SEO a Journey, Not a Destination: How to Implement Ongoing SEO Strategy & Maximize Website Revenue
August 18, 2014
By: Max Starkov and Erica GarzaFor years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel...
The Top Ten Questions to Ask Your Digital Marketing Partner
July 15, 2014
By Max Starkov & Mariana Mechoso SaferAny hotel that has a high revenue-generating website and a strong digital marketing strategy that drives direct online...
HeBS Digital Appointed Web Design, Digital Technology & Marketing Agency for Red Lion Hotels
June 17, 2014
New York, NY (June 17, 2014) - HeBS Digital, the industry's leading hotel digital technology, full-service digital marketing and website revenue optimization...
Cendyn/ONE™ Digital Campaign for Hotel del Coronado Results in $3.3M Revenue Increase in Flat Market
June 12, 2014
Cendyn/ONE's Cloud-Based Software and Services Platform Delivers Profitable Marketing Outcome, Strong Increases Year-Over-Year Across ALL Key Performance...
Milestone Garners Top Awards for Creativity and Impact in Hotel Marketing and Communications
May 22, 2014
Honors Include Innovative Website Development, Digital Marketing & Social Media Promotions
May 22, 2014 (SANTA CLARA, CA): Milestone Internet Marketing...
What Tech Stories Do Hotel Operators Read?
April 1, 2014
Brand Names, Solid Solutions for Operator Challenges Are Softscribe Inc.'s Most-Read Stories
Atlanta - April 1, 2014 - Softscribe Inc., an...
The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor
March 14, 2014
By Erica GarzaWith Google releasing over 500 algorithm updates each year and search engine results constantly in flux, SEO best practices are always evolving....
The Evolution of Digital Marketing and the Significance of Earned Content - Part II
March 11, 2014
by Erin Bagley & Leora LanzThis article is Part II of a two-part series analyzing the landscape of digital marketing for hotels and motels in 2014....
The Industry Has Spoken: Adaptive Web Design is the Winning Strategy
March 5, 2014
by Max Starkov
At the recent HSMAI Digital Marketing Strategy Conference in New York, a panel of distinguished industry leaders discussed the prevailing two...
GCommerce Announces Partnership with Historic Connecticut Resort
March 3, 2014
Saybrook Point Inn & Spa celebrates their 25th anniversary by collaborating with digital marketing agency, GCommerce
PARK CITY, Utah - GCommerce, a hospitality...
The Digital Direction: Hotel Marketing Budgets and a Digital 101 for Hotels - Part 1
February 24, 2014
by Leora Lanz, Lindsey Pete, & Erin S. Bagley
This article is Part I of a two-part series analyzing the landscape of digital marketing for...
Sugar Bay Resort’s Digital Marketing Goals Surpassed with 18:1 ROI
February 7, 2014
Vizergy® Helps Property Transition from Branded to Independent; Earns HSMAI Adrian Award
Jacksonville, FL (February 7, 2014) - Sugar Bay Resort and Spa...
Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions
January 2, 2014
By Max Starkov & Mariana Safer
Whether you've experienced digital marketing success this year, or have continued to struggle with your direct online channel...
HeBS Digital Once Again Authors Top Article of the Year
December 23, 2013
Summary: HeBS Digital reemphasized its status as the hospitality industry's leading full-service digital technology and marketing firm by contributing to...
HeBS Digital Wins Big with Eight HSMAI Adrian Awards
November 20, 2013
HeBS Digital has been recognized for excellence in hospitality digital marketing by receiving eight HSMAI Adrian awards, including three Gold Awards. The HSMAI...
The Allerton Hotel Chicago & The Joule Dallas: Winners in More Ways than One
November 19, 2013
Vizergy® Partnership Results in Awards for Web Design & Marketing Strategy
Jacksonville, FL (November 19, 2013) - Vizergy - Digital Travel Marketing...
Flip.to and Genares Announce Seamless Integration to Turn Guests into Huge, Trusted Marketing Force
September 27, 2013
Orlando, FL — October 1, 2013 — Flip.to and Genares announced the beginning of a strategic partnership that includes a seamless integration between...
HeBS Digital Honored with Five Travel Weekly Magellan Awards, Including Two Gold & Three Silver
September 24, 2013
HeBS Digital won a grand total of five 2013 Travel Weekly Magellan Awards, including two Gold Magellan Awards for website design and three silver...
HeBS Digital Wins Six 2013 WebAwards, Including Best Hotel and Lodging Website
September 16, 2013
HeBS Digital won a grand total of six 2013 WebAwards, including Best Website in the "Hotel and Lodging" category for the new Crowne Plaza Times Square...