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Tag : digital marketing

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Thinking Outside the Vendor RFP Process in Hospitality Digital Marketing

October 15, 2014

By Jason Price Background Why do hotel companies go through an RFP process when selecting a website design vendor or a digital marketing firm? For some,...

nSight Partners with GCommerce to Bring Enhanced Intelligence to Hotel Digital Marketing

October 9, 2014

NASHVILLE, TN - October 9, 2014 - nSight and GCommerce have partnered to make nSight part of the standard GCommerce digital marketing solution for hotels....

The Map Gap: Is Your Hotel Getting Lost on the Web?

October 6, 2014

Please excuse this statement of the obvious: If guests can’t find your property, they can’t stay with you. These days, “finding...

Finard Properties Taps GCommerce for Digital Strategy at Two Iconic Properties

September 10, 2014

September 2014, Park City, UT: Locally owned GCommerce Solutions is proud to announce a partnership with Boston-based Finard Properties, to help enhance the...

3 Things Hoteliers Must Budget for in 2015

August 19, 2014

What every hotelier should consider and budget for in 2015 PARSIPPANY, N.J. - AUGUST 19, 2014 - Given recent trends, digital marketing is set to become a...

SEO a Journey, Not a Destination: How to Implement Ongoing SEO Strategy & Maximize Website Revenue

August 18, 2014

By: Max Starkov and Erica GarzaFor years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel...

The Top Ten Questions to Ask Your Digital Marketing Partner

July 15, 2014

By Max Starkov & Mariana Mechoso SaferAny hotel that has a high revenue-generating website and a strong digital marketing strategy that drives direct online...

HeBS Digital Appointed Web Design, Digital Technology & Marketing Agency for Red Lion Hotels

June 17, 2014

New York, NY (June 17, 2014) - HeBS Digital, the industry's leading hotel digital technology, full-service digital marketing and website revenue optimization...

Cendyn/ONE™ Digital Campaign for Hotel del Coronado Results in $3.3M Revenue Increase in Flat Market

June 12, 2014

Cendyn/ONE's Cloud-Based Software and Services Platform Delivers Profitable Marketing Outcome, Strong Increases Year-Over-Year Across ALL Key Performance...

Milestone Garners Top Awards for Creativity and Impact in Hotel Marketing and Communications

May 22, 2014

Honors Include Innovative Website Development, Digital Marketing & Social Media Promotions May 22, 2014 (SANTA CLARA, CA): Milestone Internet Marketing...

What Tech Stories Do Hotel Operators Read?

April 1, 2014

Brand Names, Solid Solutions for Operator Challenges Are Softscribe Inc.'s Most-Read Stories  Atlanta - April 1, 2014 - Softscribe Inc., an...

The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor

March 14, 2014

By Erica GarzaWith Google releasing over 500 algorithm updates each year and search engine results constantly in flux, SEO best practices are always evolving....

The Evolution of Digital Marketing and the Significance of Earned Content - Part II

March 11, 2014

by Erin Bagley & Leora LanzThis article is Part II of a two-part series analyzing the landscape of digital marketing for hotels and motels in 2014....

The Industry Has Spoken: Adaptive Web Design is the Winning Strategy

March 5, 2014

by Max Starkov At the recent HSMAI Digital Marketing Strategy Conference in New York, a panel of distinguished industry leaders discussed the prevailing two...

GCommerce Announces Partnership with Historic Connecticut Resort

March 3, 2014

Saybrook Point Inn & Spa celebrates their 25th anniversary by collaborating with digital marketing agency, GCommerce PARK CITY, Utah - GCommerce, a hospitality...

The Digital Direction: Hotel Marketing Budgets and a Digital 101 for Hotels - Part 1

February 24, 2014

​by Leora Lanz, Lindsey Pete, & Erin S. Bagley This article is Part I of a two-part series analyzing the landscape of digital marketing for...

Sugar Bay Resort’s Digital Marketing Goals Surpassed with 18:1 ROI

February 7, 2014

Vizergy® Helps Property Transition from Branded to Independent; Earns HSMAI Adrian Award Jacksonville, FL (February 7, 2014) - Sugar Bay Resort and Spa...

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions

January 2, 2014

By Max Starkov & Mariana Safer Whether you've experienced digital marketing success this year, or have continued to struggle with your direct online channel...

HeBS Digital Once Again Authors Top Article of the Year

December 23, 2013

Summary: HeBS Digital reemphasized its status as the hospitality industry's leading full-service digital technology and marketing firm by contributing to...

HeBS Digital Wins Big with Eight HSMAI Adrian Awards

November 20, 2013

HeBS Digital has been recognized for excellence in hospitality digital marketing by receiving eight HSMAI Adrian awards, including three Gold Awards. The HSMAI...

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