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 Portland Riverside Hotel to Become Four Points Portland Downtown
 
PORTLAND, Ore., June 30, 1999 -  Starwood Hotels Resorts Worldwide has announced the conversion of the former Riverside Hotel to the Four Points Portland Downtown, effective Thursday, July 1, 1999.

Developed by Sheraton Hotels Resorts, Four Points hotels cater to business and leisure travelers seeking complete and consistent services. The 140-room Four Points Portland Downtown will feature services including room-service with a 30-minute guarantee, meeting rooms with full-service catering capabilities, in-room computer dataports, complimentary newspaper for each guest and the Riverside Restaurant, serving breakfast, lunch and dinner. In support of the conversion to the Four Points brand, the hotel will undergo a series of interior and exterior enhancements scheduled for completion by June 15, 2000.

Geoff Roemelt, general manager of the Four Points Portland Downtown said, "We have joined the Four Points by Sheraton brand because of the product and service excellence associated with the Sheraton name, and as a result of the commitment demonstrated by Starwood Hotels Resorts Worldwide to the Four Points brand."

Four Points Portland Downtown guests will have access to the Sheraton worldwide reservation system and will be able to participate in Starwood's Preferred Guest program. Starwood's Preferred Guest allows members to earn Starpoints at the more than 600 hotels and resorts owned and operated by Starwood, including Sheraton, Westin, Four Points, W, St. Regis Luxury Collection and Caesar's properties, and on more than 15 global airline partners.
Starpoints can be used for free hotel stays, free flights, merchandise, vacation packages and hotel dining.

"The Four Points Portland Downtown is the right product at the right time," said Sam Winterbottom, president of Starwood Hotels Resorts franchise division. "In the past few years, we have witnessed a cutback on services in the mid-scale market, despite increased demand by travelers for amenities such as room-service and meeting space. By adding properties such as the Four Points Portland Downtown, we are developing a portfolio of
attractive mid-scale hotels that share our philosophy of excellent service."

Located at 50 SW Morrison Street along the Willamette River in downtown Portland, the Four Points Portland Downtown features 140 deluxe guestrooms and 756 square feet of meeting space. It is home to the Riverside Restaurant, a 75-seat, full-service, restaurant featuring Northwest cuisine and an expansive wine bar and collection of Northwest microbrews. The Four Points Portland Downtown is operated by Starwood Hotels Resorts Worldwide. 

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Contact:
Geoff Roemelt of 
Starwood Hotels Resorts,
503-221-0711/
 http://www.fourpoints.com
 
 
Also See: Oregon's Second Hawthorn Suites LTD. Opens at Portland International Airport / March 1999 

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