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FelCor Rebrands Wilmington, DE Radisson to Doubletree after $3.0 Million Renovation
Fact Sheet
 
WILMINGTON, Del., April 1, 1999--Doubletree Hotels, Guest Suites & Resorts, a leading first-class, full-service hotel brand, today announced the conversion of the 154-room (including eight suites) Doubletree Hotel Wilmington in Delaware.  Previously branded as a Radisson hotel, the property is undergoing a $3.0 million renovation.  The hotel is owned by FelCor Lodging Trust (NYSE: FCH), one of the nation’s largest real estate investment trusts (REITs) and is managed by Promus Hotel Corporation’s Operations division.

“With our growing consumer awareness and the highly regarded Doubletree brand name, the Doubletree Hotel Wilmington is quickly becoming the preferred hotel for travelers to and from the area,” said Christian Coffin, general manager.  “Offering today’s business and leisure travelers everything they need, from full-service restaurants and room service to state-of-the-art meeting space, Doubletree Hotels, Guest Suites & Resorts is the brand of choice for the individual or family on the road.”

Located at 4727 Concord Pike, the seven-story hotel is just minutes from historic Philadelphia, Valley Forge, the Franklin Mint and the Delaware Art Museum.  Hotel amenities include meeting space to accommodate from six to 600 people and the soon-to-be renovated 75-seat, full-service restaurant, “Palette’s Restaurant and Bar,” which features an eclectic blend of regional American fare.  All guest rooms include two, two-line telephones with voice mail and data port, coffee maker, hair dryer, iron and ironing board.

“I am very pleased to have the Doubletree Wilmington conversion in the final stages of a $3.0 million renovation,” said Thomas J. Corcoran, Jr., FelCor president and CEO.  “This renovation is part of FelCor’s $160 million repositioning and rebranding strategy at 56 hotels in 1999.”

To date, all guest rooms have been completely renovated.  The lobby, public areas and the restaurant are being refurbished with completion scheduled for May 1, 1999.  Construction of a new building that will connect to the main structure is currently under way with completion scheduled by year-end 1999; it will contain an additional 90 guest rooms, an indoor pool and a health club.

FelCor Lodging Trust is one of the nation’s largest hotel REITs.  Since its initial public offering in 1994 with six hotels and 1,479 suites, FelCor’s portfolio has grown to 190 hotels with nearly 50,000 rooms and suites.  The company’s hotel portfolio primarily is concentrated in the upscale and full-service segments.  FelCor is the owner of the largest number of Embassy Suites®, Crowne Plaza®, Holiday Inn®, and independently owned Doubletree-branded hotels.  Other leading hotel brands under which FelCor’s hotels are operated include Sheraton Suites®, Sheraton® and Westin®.  FelCor has a current market capitalization of approximately $3.5 billion.  Additional information on the company can be found on the internet at http://www.felcor.com.

Founded in 1969, Doubletree Hotels, Guest Suites & Resorts comprises 176 hotels nationwide.  Located primarily in urban locations, the brand’s hotels average approximately 275 rooms in size and offer a full-service restaurant and meeting facilities.  At check-in, each guest receives two of Doubletree’s signature warm chocolate chip cookies as a sign of the hotel’s hospitality.  And like all Doubletree hotels, the brand backs its quality and consistency with an unconditional 100% Satisfaction Guarantee, which states that if guests are not completely satisfied with their stay, they are not expected to pay.

Doubletree Hotels, Guest Suites & Resorts is part of Promus Hotel Corporation (NYSE: PRH), one of the world’s premier lodging companies with system-wide revenues of more than $5 billion.  The company operates, franchises or owns hotels throughout the U.S., and in Canada, Mexico and Latin America.  In addition to Doubletree Hotels & Guest Suites, it is the franchisor and operator of Embassy Suites, Homewood Suites, Club Hotel by Doubletree  The company also manages non-Promus branded hotels, as well as facilities in its University Hotel & Conference Center division.
 

Wilmington Doubletree Hotel
Fact Sheet
General Manager: Christian Coffin
Direct Phone Line: 302-478-6000
Address: 4727 Concord Pike, Wilmington, DE 19803

Local Points of Interest: The heart of the Brandywine Valley, convenient to Longwood Gardens, Winterthur Museums and adjacent to the Concord Regional Mall with tax-free shopping.

Accommodations (number of rooms): 154, including eight suites

Hotel Amenities

  • Palette’s Restaurant & Bar, a full-service eatery featuring an eclectic blend of regional American fare
  • Exercise room (opening late 1999)
  • Indoor swimming pool (opening late 1999)
  • Meeting space to accommodate up to 600 people
  • Unconditional 100% Satisfaction GuaranteeUpon check-in, all Guests receive two freshly baked chocolate chip cookies
Room Amenities
  • Dual two-line telephone with dataports and voice-mail
  • Iron and ironing board
  • Coffee maker
  • Hair dryer
Name of hotel management company: Promus Hotel Corporation’s Operations division
Name of hotel ownership company: FelCor Lodging Trust Incorporated
 
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Contact:
Christian Coffin, 
general manager 
 (302) 478-6000
Monica L. Hildebrand, 
vice president of communications
FelCor Lodging Trust
(972) 444-4917
 --
 
Also See: Jack Eslick, June H. McCutchen and Larry J. Mundy Appointed as SVP's at FelCor / Sept 1998 
305 Room Holiday Inn-San Jose North to Convert to Crowne Plaza(R) / Dec 1998 

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