Hotel Online Special Report
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Gaylord Entertainment Considering Acquisition 
of the Former Heritage USA Near Charlotte, North Carolina 
 
 
NASHVILLE, Tenn - Aug. 12, 1998 - -Gaylord Entertainment Company (NYSE:GET) has reached an agreement, subject to due diligence and board approvals, to purchase a 2,000-acre site in the Carolinas near Charlotte, NC, for the second hotel development of the Company's newly formed Opryland Lodging Group, Company officials announced today.
The site, which contains a 500-room hotel that is currently nonoperational, a studio, an outdoor performance venue, an 18-hole golf course, and residential housing, was formerly called Heritage USA. The Company is conducting due diligence on the property at this time, and has a complete "walk-away" right if the Company determines the investment is not appropriate.

"We believe the Charlotte area is a very good market for our Opryland Hotel concept, and it is a market that is ripe for an entertainment, convention-oriented hotel," said Dave Jones, President and Chief Executive Officer of the Opryland Lodging Group.

"But while we are extremely interested in coming to the Charlotte area with our Opryland Hotel concept, there is still much work to be completed before we can consider this a worthwhile investment for our Company and our shareholders."

Jones said if the Company goes ahead with the Charlotte site after the due diligence is completed, more details on the project will be given at that time.

Gaylord Entertainment Company is a diversified entertainment company operating in the hospitality, country music and family entertainment segments. Its properties include WSM Radio and the Grand Ole Opry, the Opryland Hotel, the Opryland Music Group, CMTInternational, Word Entertainment, KTVT-TV in Dallas-Ft. Worth, Z Music Television, the Wildhorse Saloon and the Ryman Auditorium.

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Contact:
Gaylord Entertainment Company
Nashville
Media:  Alan Hall, 615/316-6551
or
Investor: Russ Worsham, 615/316-6564
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Also See:
Gaylord Entertainment Taking Its Opryland Hotel Concept to Central Florida with the Development of Opryland Hotel-Florida / July 1998 

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