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Best Western International is a Top-Performing Brand

Phoenix, Ariz., Oct 10, 1997---Best Western International outpaces all other mid-price hotel brands according to a recent listing in Lodging Hospitality of the 400 top performing hotels in the country. This honor is just one of many recent accomplisnments for the world's largest lodging brand, including recognition as the best chain for motorcoach tours and having the best hotel Internet site.

The magazine ranked the top 100 performing hotels in the following categories: city center, resort, suburban and highway/airport. The placements were based upon sales generated per room.

"Best Western International's member hotels come from a very diverse canvas," explains Rob Wilson, vice president of Membership Development. "As a result, Best Western is in the unique position of having at least one hotel in all of Lodging Hospitality's categories. This is because our properties can address the needs of many different corporate and leisure travelers."

Best Western International did exceptionally well in the highway/airport category with seven properties making the top 100 list. The hotels are the

The Best Western Yacht Harbor in Dunedin, Florida, garnered the highest appearance for the brand with a 16th place finish in the resort category, representing  $109,090 in sales per room. The Best Western Ocean View was one of the best performing center city hotels. Additionally, that property had the second highest occupancy rate in all categories with an average occupancy of 96 percent. The tenth and final property to appear on the listing is the Best Western Sterling Inn in Sterling Heights, Mich. It was one of the top performers in the suburban hotels.

More information on any of these hotels may be obtained by contacting the hotel directly or telephoning Best Western International's 24-hour toll-free reservation line at 800/528-1234. Group reservation information may be obtained by telephoning 800/237-9378 Additionally, Best Western International's Web site at http://www.bestwestern.com can provide specific information for each of the properties as well as on-line bookings.

Best Western International, Inc., is a membership-driven organization that has supported hoteliers with a variety of services to ensure competitive pricing, quality accommodations and consistent dedication to guest satisfaction for 51 years. Best Western International is the world's largest lodging brand with more than 3,700 hotels in 75 countries and territories throughout North America, South America, Europe, Asia, Africa, the Middle East and the South Pacific.

Contact:

Carolyn Hicks

Member Publicist

(602) 957-5671


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