Parsippany, N.J. — May 15, 2013
— Lodging Interactive
continues its website design winning streak. This month the company
earned two
Interactive
Media
Awards™ for Outstanding Achievement in website design.
Presented by the
Interactive
Media Council Inc. (IMC), Lodging Interactive was recognized in
the Hotel/Resort category for Green Mountain Inn and Lakeway Resort and
Spa projects.
This makes seven honors presented to Lodging Interactive by the IMC
since 2011.
"Over
the last three years, the Interactive Media Council has bestowed
numerous
awards to Lodging Interactive for our team's talent in designing,
developing, managing, supporting and
promoting hotel websites," said DJ Vallauri, Lodging Interactive
Founder
and President. "This is a huge honor that we do not take for granted.
As a
full-service digital marketing agency exclusively servicing the
hospitality industry for more than a decade, we believe in maximizing
results for our clients' sites; that includes
managing website content, guest reviews, and our customers' overall
online
reputations. It is this comprehensive approach to e-marketing that
makes our
customers' websites stand out and achieve maximum optimization."
Lodging Interactive is a full-service digital marketing
and social media engagement agency exclusively servicing the
hospitality
industry. Since 2001,
Lodging
Interactive has provided more than 650 hotels, resorts,
spas and restaurants in over 35 countries with proven ROI-driven online
marketing services, including: website design and development, search
engine marketing, social media marketing, and online reputation
management. The
Interactive Media Awards™ recognize the highest standards of excellence
in
website design and development and honor individuals and organizations
for
their outstanding achievement. IMC serves as the primary sponsor and
governing
body of the award program.
Green
Mountain Inn, located in
Stowe, Vermont, and the Lakeway
Resort and Spa in Austin,
Texas, were selected by IMC as exceptional websites that increase the
standards
of excellence on the Internet. The sites are fresh, easy to navigate,
use
photos masterfully, are continually updated, and feature the latest
seasonal
promotions.
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In
addition to selecting
Lodging Interactive for their Website designs, both properties are
relying on
the digital marketing agency for expanded SEO and pay-per-click
services to
enhance the efficiencies of each site. Green Mountain Inn also has
tapped the
talents of CoMMingle by Lodging Interactive, an outsourced social
media marketing agency that works with hotels to grow and manage their
use of social media channels,
provide reputation and consumer sentiment monitoring, and more. Green
Mountain's website and brand imaging also is mirrored via Lodging
Interactive's
eNewsletter service to send a consistent message from the hotel to its
email
list.
Website Design and So Much More
. . .
Leveraging a team of more than 50 highly skilled online content
experts, Lodging Interactive also offers a host of services to
complement and support each hotel's site:
- HotelWebShows -- A
service enabling hotel marketers to add a personal touch to their
websites by using crisp HD Video. All video produced through HotelWebShows by Lodging Interactive are 1080i
quality and delivered in TV, Web and Mobile formats. Videos are
available in 30 second, 60 second and 90 second lengths, and will
include music and graphics.
- InnterACT Performance
Portal -- A website analytics and social service providing
real-time website analytics, key performance metrics, and the latest
social media monitoring tools.
- Guest Review System
-- Collect guest reviews directly on the hotel website. The Guest Review System
enables hoteliers to manage and reply to guest reviews from one easy
system for one low fee. Real-time guest review alerts are provided.
Online reports can be viewed and downloaded.
- eNewsletter Service
-- A fully managed program that mirrors the hotel's website and brand
imaging, and includes professional copywriting, creative design, email
list management, distribution and analytics reporting. Distributed
monthly, the eNewsletter
service contains content and offers that past, present and
prospective guests will find informative and inviting, helping to build
loyalty and revenues and driving prospects to the hotel's website.
Analytical data related to the campaign is provided.
- Mobile Website Development
-- A FREE service made available to all new customers contracting
full agency services, including website design and development, search
engine marketing, social media marketing, and online reputation
management. Through this service, hotels received a condensed version
of their online website in a mobile format.
"There is so much more to Lodging Interactive than just website
design," Vallauri said. "We offer a full suite of digital marketing and
social media engagement services, exclusively tailored to the
hospitality industry. Our ability to provide a customized approach for
each client and superior customer service, really separates us from the
pack.”
For more information on Lodging Interactive, visit
www.LodgingInteractive.com
About Lodging Interactive
Lodging Interactive, headquartered in Parsippany,
NJ, is an award winning leading provider of Internet Marketing Services
to the
hospitality, spa and restaurant industries. The company provides a
portfolio of
effective hotel Internet marketing services to hundreds of hotels,
resorts,
ownership properties, spas and restaurants. Clients include branded
hotels from
nearly every major brand as well as prestigious, landmark independent
hotels.
Through its
CoMMingle
Social Media Marketing Agency operating division, the Company
offers hospitality focused and fully
managed outsourced hotel social media marketing customized solutions.
Lodging
Interactive is an award winning interactive marketing agency and has
been
recognized as a leader by the International Academy of Visual Arts,
Interactive
Media Awards, Web Marketing Association and Travel Weekly’s Magellan
Awards. Lodging
Interactive is a proud supporter of the Hotel Sales & Marketing
Association
International (HSMAI) and is a Preferred Vendor for Best Western
International. For
more information please contact us at
[email protected]
or at 877-291-4411
ext 701. The
company’s website is located at
www.LodgingInteractive.com.