News for the Hospitality Executive |
McLean,
Va. (February 5, 2013) – The Foundation of the Hospitality Sales
and Marketing
Association International (HSMAI)
today announced
its 2013 Board of Directors.
Established in 1983, the HSMAI Foundation's mission is to develop knowledge and insights for the future to fuel sales, inspire marketing and optimize revenue. “Chosen for their skillset and industry experience, the HSMAI Foundation Board of Directors serves a vital role in expanding the research and educational opportunities available to others within the hospitality sales and marketing field,” said Fran Brasseux, executive director of the HSMAI Foundation. “We are extremely honored to have such an insightful team with us this year and look forward to the work ahead of us.” HSMAI Foundation Board of Directors:
Board
Members:
As
an advocate to hospitality sales and marketing professionals, the
Foundation
develops in-depth studies concerning industry trends and best
practices. The
most recent projects include publishing of Distribution
Channel Analysis: A Guide For Hotels
,
a special report from STR and the American Hotel & Lodging
Association, and
the first in a series of reports, the “HSMAI Foundation
Leadership
Insights: 2012 Chief Revenue Officer Roundtable.”
The Foundation also sponsors the HSMAI Knowledge Center, a database of articles, presentations, templates, multimedia and other educational materials from industry leaders, and provides scholarships for students pursuing degrees in hospitality sales, marketing, and revenue management. For
additional information on the HSMAI Foundation, visit: www.hsmaifoundation.org.
About HSMAI Foundation Established in 1983 to serve as the research and educational arm of the Hospitality Sales and Marketing Association International, the HSMAI Foundation's mission is to develop knowledge and insights for the future to fuel sales, inspire marketing and optimize revenue. For more information on the HSMAI Foundation, a 501 (c) (3) organization, visit www.hsmaifoundation.org. |
Contact: Lindsay Stout Edelman 214-443-7586 [email protected] Natalie Wilson Edelman 214-443-7588 [email protected] |