News for the Hospitality Executive |
Los
Angeles, CA, October 12, 2012 – Leading hospitality industry
experts will
highlight how independent hoteliers can help drive bookings to new
highs in
today’s market at The Boutique & Lifestyle Lodging Association’s
inaugural Boutique &
Lifestyle International Leadership Symposium. Held on October
22-24, 2012
at the iconic Hollywood Roosevelt in Los Angeles, CA, this
groundbreaking
conference is generating industry buzz with its stellar lineup of
speakers,
premier guest list and networking opportunities, as well as its
cutting-edge
marketing and conference entertainment techniques.
The
Boutique & Lifestyle Lodging Association (BLLA) is the first and
only
association dedicated to uniting the world’s boutique and lifestyle
hotels for
the benefit of properties and suppliers as well as travelers. Created
to be the
unifying voice of this distinctive subset within the hospitality
industry.
BLLA’s goal is to unite the world's collection of boutique &
lifestyle properties
and the suppliers that sustain them, offering them the opportunity to
successfully compete on a level playing field with major hotel
companies, as
well as market themselves to meet the ever-increasing demand from
discerning
boutique-seeking clients. For more information or to become a member
visit www.blla.org.Join the industry’s top CEOs from companies such as Kimpton, Joie de Vivre, Thompson, SLS, Opus, Dream/Night, Yotel, Morgans, and Viceroy as they reveal their experience, expertise, and advice. “This will be an unprecedented opportunity for boutique, lifestyle and luxury hoteliers to gain and exchange information as they gear up for current and coming business for 2013,” said Founder and Chair of BLLA, Frances Kiradjian. The symposium’s guest speakers will include:
This is an extraordinary event in marketing, and BLLA, along with the support from Yo!Dog Marketing, will continue to engage ‘Social Sauce’ to reach out to the industry.” Social Sauce blends together innovative social media marketing techniques, including personalized webpages, live ongoing tweets, and more. Through the use of social media, BLLA and its Speakers reinforce the advantages of joining this premier conference, as well as illustrating their knowledge about today’s marketing trends. Other exhibitors also include: Alioscopy - Get an exclusive preview of eMotionartTM, a one-of-a-kind 3D Wall Art product that features exquisite artistic collections in 3D, which will be presented in the Oscar Room and several common areas. See how this unique centerpiece can instantly revitalize your space and mesmerize your guests. Concept Amenities - On the heels of launching Linden Leaves, a New Zealand retail brand that caters to hotel guests well-being, Concept Amenities has been awarded International Organization for Standardization certification for good manufacturing practices; guests can rest assured that products manufactured by Concept Amenities have met the high quality standards set by the organization. Restoration Hardware Contract - RH has built a reputation as a curator of beautiful found objects, which are then engineered for the modern lifestyle making them more durable and longer lasting than the originals. RH Contract will be showcasing products from their new Fall collections of Upholstered Furniture, Bath and Lighting." Greenberg Traurig’s Hospitality Group - Experts in will offer insights about planning, developing and operating hotels and destination resorts. GT's mission is similar -to provide reliable, informed and creative legal counsel that allows our clients to reach their goals. LATHER - LATHER provides treatment and amenity products to some of the world’s most discerning hotels and spas through its five distribution centers around the country and worldwide partners. LATHER Hotel, LATHER’s hospitality division, has grown to become an industry leader synonymous with distinct products and first-class service, offering property wide solutions from in-room amenities, to spa and retail programs. Additional sponsors include: Digital Alchemy, Hollywood Roosevelt Hotel, LodgeNet Interactive Corporation, Northern Feather Canada, SFERRA Fine Linens, Standard Textile & SK Textile, Venture Insurance/Suite Life. UNIQ Print, Vizergy, Buuteeq, Hefferman Insurance Brokers, Point East International, FAWNI Art, Hollywood Roosevelt, STR, eReleases, Clean the World - charity For further information: www.boutiqueleadershipconference.com About The Boutique & Lifestyle Lodging Association (BLLA) |
Contact: Frances Kiradjian Founder, Chair, Publisher The Boutique & Lifestyle Lodging Association (BLLA) 6520 Platt Avenue, Suite 842 / West Hills, CA 91307 USA +1-818-883-4363 [email protected] www.boutiqueleadershipconference.com
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