News for the Hospitality Executive
Inaugural Boutique & Lifestyle
Symposium Agenda Set Featuring
Los Angeles, CA, October 12, 2012 – Leading hospitality industry experts will highlight how independent hoteliers can help drive bookings to new highs in today’s market at The Boutique & Lifestyle Lodging Association’s inaugural Boutique & Lifestyle International Leadership Symposium. Held on October 22-24, 2012 at the iconic Hollywood Roosevelt in Los Angeles, CA, this groundbreaking conference is generating industry buzz with its stellar lineup of speakers, premier guest list and networking opportunities, as well as its cutting-edge marketing and conference entertainment techniques.The Boutique & Lifestyle Lodging Association (BLLA) is the first and only association dedicated to uniting the world’s boutique and lifestyle hotels for the benefit of properties and suppliers as well as travelers. Created to be the unifying voice of this distinctive subset within the hospitality industry. BLLA’s goal is to unite the world's collection of boutique & lifestyle properties and the suppliers that sustain them, offering them the opportunity to successfully compete on a level playing field with major hotel companies, as well as market themselves to meet the ever-increasing demand from discerning boutique-seeking clients. For more information or to become a member visit www.blla.org.
Join the industry’s top CEOs from companies such as Kimpton, Joie de Vivre, Thompson, SLS, Opus, Dream/Night, Yotel, Morgans, and Viceroy as they reveal their experience, expertise, and advice.
“This will be an unprecedented opportunity for boutique, lifestyle and luxury hoteliers to gain and exchange information as they gear up for current and coming business for 2013,” said Founder and Chair of BLLA, Frances Kiradjian. The symposium’s guest speakers will include:
This is an extraordinary event in marketing, and BLLA, along with the support from Yo!Dog Marketing, will continue to engage ‘Social Sauce’ to reach out to the industry.” Social Sauce blends together innovative social media marketing techniques, including personalized webpages, live ongoing tweets, and more. Through the use of social media, BLLA and its Speakers reinforce the advantages of joining this premier conference, as well as illustrating their knowledge about today’s marketing trends.
Other exhibitors also include:
Alioscopy - Get an exclusive preview of eMotionartTM, a one-of-a-kind 3D Wall Art product that features exquisite artistic collections in 3D, which will be presented in the Oscar Room and several common areas. See how this unique centerpiece can instantly revitalize your space and mesmerize your guests.
Concept Amenities - On the heels of launching Linden Leaves, a New Zealand retail brand that caters to hotel guests well-being, Concept Amenities has been awarded International Organization for Standardization certification for good manufacturing practices; guests can rest assured that products manufactured by Concept Amenities have met the high quality standards set by the organization.
Restoration Hardware Contract - RH has built a reputation as a curator of beautiful found objects, which are then engineered for the modern lifestyle making them more durable and longer lasting than the originals. RH Contract will be showcasing products from their new Fall collections of Upholstered Furniture, Bath and Lighting."
Greenberg Traurig’s Hospitality Group - Experts in will offer insights about planning, developing and operating hotels and destination resorts. GT's mission is similar -to provide reliable, informed and creative legal counsel that allows our clients to reach their goals.
LATHER - LATHER provides treatment and amenity products to some of the world’s most discerning hotels and spas through its five distribution centers around the country and worldwide partners. LATHER Hotel, LATHER’s hospitality division, has grown to become an industry leader synonymous with distinct products and first-class service, offering property wide solutions from in-room amenities, to spa and retail programs.
Additional sponsors include:
Digital Alchemy, Hollywood Roosevelt Hotel, LodgeNet Interactive Corporation, Northern Feather Canada, SFERRA Fine Linens, Standard Textile & SK Textile, Venture Insurance/Suite Life. UNIQ Print, Vizergy, Buuteeq, Hefferman Insurance Brokers, Point East International, FAWNI Art, Hollywood Roosevelt, STR, eReleases, Clean the World - charity
For further information: www.boutiqueleadershipconference.com
About The Boutique & Lifestyle Lodging Association (BLLA)
Founder, Chair, Publisher
The Boutique & Lifestyle Lodging Association (BLLA)
6520 Platt Avenue, Suite 842 / West Hills, CA 91307 USA
Boutique & Lifestyle Lodging Association to Present the 2012 Person
of the Year Award to Joe McInerney, AHLA Chairman; To Be Awarded During
the Leadership Symposium Occurring October 22-24 in Los Angeles /
Boutique & Lifestyle Lodging Association to Select Person of the
Year 2012 at Inaugural Symposium; Conference to Occur October 22-24 in
Los Angeles / September 2012
Boutique & Lifestyle Lodging Association (BLLA) Names Winners of
the Annual Boutique & Lifestyle Hospitality Awards; Jonathan
Plutzik, Principal Owner and Chairman, The Betsy Hotel, Miami Beach,
Florida Named Boutique & Lifestyle Hotelier of the Year /
Inaugural Boutique & Lifestyle International Leadership Symposium
to be Held October 22-24, 2012 in Los Angeles, California / July
Paper for Defining Boutique and Lifestyle Lodgings Released Today to
Members; The Boutique & Lifestyle Lodging Association Moves Forward
in Developing a Universal Standard for Boutique & Lifestyle Hotels
/ January 2012
Boutique & Lifestyle Lodging Association Begins Research in
Developing a Universal Standard for Boutique & Lifestyle Hotels
Tapping the Knowledge of Hospitality Industry Thought-Leaders /
Lifestyle Lodging Association & HD Boutique Open Nominations for
First Annual Boutique & Lifestyle Hospitality Awards / July 2010
Boutique Lodging Association Plans to Develop a Universal Sandard and
Criteria for Defining Boutique and Lifestyle Lodgings / July 2010
|What Is Lifestyle Hotel Mixed-use Development All About? / Jim Butler / March 2007|
|Choice Hotels Offers Perspectives on Boutique and Lifestyle Trends, Extended Stay Lodging and Efficient Property-Level Operations / September 2009|
|Boutique hotels: An Australian Perspective / Arthur Andersen / September 2001|