News for the Hospitality Executive
ATLANTIC CITY, N.J. - November 8, 2012--Revel Chief Executive Officer Kevin DeSanctis announced today that Darlene Monzo will join the resort’s management team as senior vice president, Marketing, pending CCC and DGE approval.
With more than 25 years in the casino industry in most major markets including New Jersey, Nevada and Pennsylvania, Ms. Monzo brings a wealth of marketing knowledge and experience related to all aspects of marketing with a focus on casino marketing. In her new role, Ms. Monzo will oversee Revel’s casino marketing, database marketing, Revel Card program and relationship marketing executive programs.
“Darlene is a respected gaming professional,” said Kevin DeSanctis, chief executive officer of Revel. “Her years of experience in a variety of markets will provide insight and leadership to the Revel marketing team.”
“I look forward to joining the Revel marketing team and assisting the team in moving forward,” said Ms. Monzo. “It will be fun to return to Atlantic City to the premier resort on the East Coast and build a successful casino marketing program.”
Most recently, Ms. Monzo worked as vice president, marketing for Parx Casino in Bensalem, PA. In that position, she was responsible for all aspects of marketing strategy and positioning with a focus on casino marketing, database marketing, player development and slot marketing.
Ms. Monzo also worked at Trump Entertainment Resorts and Tropicana Casino & Resort prior to joining Marketing Results, Inc., a gaming database marketing firm.
Revel is a new destination for uncommon recreation. The beachfront resort is smoke-free and features more than 1,800 rooms with sweeping ocean views. The resort houses a 130,000-square-foot casino with more than 2,400 slot machines, more than 100 table games, electronic tables and a 37-table Poker Room. Designed to embrace its natural surroundings, Revel curates a collection of daylife and nightlife experiences crafted to bring the outside in and the inside out. Indoor and outdoor pools, gardens, lounges, and a 32,000-square-foot spa provide guests with a relaxing resort, while an outstanding collection of 14 restaurant concepts from award-wining chefs and restaurateurs, live entertainment featuring marquee acts and international artists, nightclubs, a casino that feels like a theatre and a collection of boutiques in The Row tailor to each guest’s passions. Revel recently received regional recognition in the annual ‘Best of Philly’ awards by Philadelphia magazine, named the ‘Best of Philly 2012 Casino Hotel.’
To start your Revel journey, visit www.revelresorts.com. To receive the latest updates on Revel, become a fan on Facebook at www.facebook.com/revel and follow @revelresorts on Twitter. Revel is located on the Boardwalk at Revel Blvd in Atlantic City, New Jersey.