News for the Hospitality Executive |
Toronto,
ON – July 13, 2012 - Technology moves fast in the 21st century.
Just
as hotel marketers began designing Smartphone-optimized web sites,
technology
threw them another curveball – the tablet. With people connecting on
the go,
anywhere, anytime, through multiple mobile devices it is clear we are
heading
into a “post-PC” world.
69% of iPad users surveyed have used their tablet for researching and planning travel, and of those who used their tablet for shopping, 47% used the device to book a hotel*. For consumers, browsing on a tablet isn’t the same as browsing on a computer or a smartphone – screen sizes and platforms differ and navigation methods vary. Many websites are compatible with tablets meaning they “fit” on the screen, but this doesn’t mean they are optimized for tablets. To help hoteliers ensure their websites are fully optimized to give tablet users the best experience, VFM Leonardo has officially launched the VPowered Tablet Website. Included with VFM Leonardo’s VBrochure Ultra Premium merchandising system, the VPowered Tablet Website makes it easy to create a multi-media driven hotel website optimized for the growing number of travel shoppers using tablets. The VPowered Mobile Tablet Website allows hotels to:
“The line between mobile and desktop is blurring and tablet usage is increasing exponentially. Hotels that keep up with these advancements and invest in optimizing their websites for tablet will lead the pack. The VPowered Tablet Website helps hotels succeed in the “post-PC” world by making it easier for them to meet travelers’ demands,” said Paolo Boni, CEO, VFM Leonardo. Hotels looking to add the new VPowered Tablet Hotel Website can learn more here or contact VFM Leonardo. VBrochure Ultra Premium customers can contact their Customer Success Representative directly. *Greystripe: Smartphone and Tablet Travel Insights, September 2011. About VFM Leonardo VFM Leonardo is a technology and online media company for the global hospitality industry. We provide e-marketers at hotel brands, management companies and hotel properties with technology, sales conversion tools and a global travel media network that enables them to better visually merchandise their hotels to millions of in-market travel shoppers monthly. Our core products, the VScape® Digital Asset Management System and VBrochure™ Online Merchandising System, leverage the VNetwork™ - the largest media syndication network in the industry. It includes all major search engines, Global Distribution Systems, online travel agencies, travel research and supplier websites, search portals, review, travel editorial, local directories and major social media and video sharing sites. Taking advantage of VBrochure’s mobile and social media platforms, hotels can ensure that their rich visual presentations reach consumers on their mobile devices and through their social graphs. For more information about VFM Leonardo, visit www.vfmleonardo.com. Connect with VFM Leonardo. @VFMLeonardo Blog |
Contact: VFM Leonardo Media Contact: Julie Ford Toll free: 1-877-593-6634 Phone: 416-263-5446 Email: [email protected] |