News for the Hospitality Executive
SPOKANE, WA, July 3, 2012 - The hospitality firm headquartered at downtown Spokane, FairBridge Hotels International, today announced a new member that takes the expanding brand from coast to coast. Guests can now stay in FairBridge Inn and Suites in Wayne, New Jersey.
2,482 miles from FHI’s westernmost property in Sacramento, CA, Wayne, NJ, is less than 20 miles from midtown Manhattan. “We see a growth opportunity in partnering with FairBridge,” says owner, Meghna Mehta of WNY. “In today’s economy, it behooves hoteliers to challenge the expensive model imposed by traditional franchises. Now we are working for ourselves and not for the franchises.” Mehta refers to FHI’s unique per-room flat fee structure.
The transition to FairCloud, FHI’s cloud-based PMS, was smooth; and Wayne is now accepting reservations.
The partnership with Wayne is a pivotal move for FHI. “We are extremely pleased to establish a presence near Newark Liberty International, the New York-New Jersey metropolitan area's busiest airport,” said Frederick Schoener, Director of Brand Operations.
About FairBridge Hotels International
FairBridge Hotels brand offers a customized model and flex-concept approach as an alternative to the traditional franchise method by allowing operators to join a membership organization that offers the affiliate members a unique, vibrant, and dynamic brand identity with complete back-end operational support without having to assume any of the complex burdens of hotel franchise relationships. FairBridge offers the flex-concept membership-based affiliation, a flat-rate fee system that operators prefer over the traditional outdated and expensive franchise model. The complete suite of offerings from FairBridge spans across all major hospitality industry segments. For more information about FairBridge Hotels International, see www.fairbridgeinns.com/membership/.
Skyler Jackson Reep
Director of Public Relations
FairBridge Hotels International
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