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“Rock n’ Roll Chef” Kerry Simon Partnering with All Inclusive Collection to
Open the “Mansion by Simon” Restaurant at the 1,787-room Hard Rock
Hotel & Casino Punta Cana in the Dominican Republic

(MIAMI, FL; August 6, 2012)—Dubbed the “Rock n’ Roll Chef” by Rolling Stone magazine, Chef Kerry Simon announces a fitting partnership with All Inclusive Collection’s Hard Rock Hotel & Casino Punta Cana. Simon will open an upscale restaurant, Mansion by Simon, at the all-inclusive Caribbean resort—the first all inclusive Hard Rock Hotel in the world—in winter 2012.

“Mansion by Simon allows me to bring my organic, contemporary approach to food to the Dominican Republic,” reflects Simon. “The design and ambiance of Hard Rock Hotels are very much in line with my aesthetic and approach to food.”

Renown interior design firm 555 International, headed by James Geier, imagined a restaurant design to reflect the home of a rock n’ roll icon. Featuring multiple rooms including a dining room, living room, bedroom, bathroom, library, studio and patio, “Mansion by Simon” invites diners to take a peek behind the curtain of a rockstar’s decadent abode. The design features a mix of glass and stone, with larger-than-life portraits of Chef Simon, massive thrones that also serve as dining chairs and eye-catching art.

“All Inclusive Collection is pleased to welcome Chef Kerry Simon to Hard Rock Hotel & Casino Punta Cana,” states All Inclusive Collection’s Chief Operating Officer Rafael Chapur. “Chef Simon’s vision of providing quality food and a high level of service is very much in line with our mission throughout all of our properties.”

The cuisine at Mansion by Simon will reflect Simon’s signature contemporary American foundation with Caribbean influences. Simon is committed to using natural meats and hand selects local, organic produce for his dishes, bringing a fresh approach to cuisine found in the Dominican Republic, whole featuring some of his signature offerings. The cocktail program will feature innovative cocktails that aim to surprise and delight the senses, highlighting a wide selection of local and imported rum varieties. The restaurant will also boast a rum sommelier that will be able to educate guests about the various rums, rum cocktails and how to best pair rum with food.

The All Inclusive Collection spearheads sales and marketing efforts for premier, luxury resort properties throughout Mexico and the Caribbean, including Hard Rock Hotel & Casino Punta Cana in the Dominican Republic (the world’s first all inclusive Hard Rock Hotel) and three Mexico properties currently operating as Cancun Palace (soon to be reflagged Aug. 1, 2012, as Hard Rock Hotel Cancun), Vallarta Palace (soon to be reflagged Aug. 1, 2012, as Hard Rock Hotel Vallarta) and Aventura Cove and Aventura Spa (soon to be rebranded Hard Rock Hotel Riviera Maya early 2013). These four properties are owned and operated by RCD Resorts under licensing agreements from Hard Rock International. RCD Resorts exclusively contracts the All Inclusive Collection for the sales and marketing of its all inclusive Hard Rock Hotels. Led by Chief Operating Officer Rafael Chapur, the All Inclusive Collection offers a one-of-a-kind, “all day, all night, all-inclusive” vacation experience, and plans to expand its portfolio in Mexico and the Caribbean with new luxury properties that will continue to shift the sands of the all-inclusive industry.

To book a vacation experience at an All Inclusive Collection property in Mexico or Dominican Republic, visit www.hrhallinclusive.com, call 888-680-7625 or contact your preferred travel professional.

About Hard Rock International

With a total of 174 venues in 53 countries, including 138 cafes and 16 Hotels/Casinos, Hard Rock International is one of the world's most globally recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. In addition to the two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando, Chicago, San Diego, Pattaya, Bali, Macau, Penang, Singapore, Punta Cana and Panama.  Additional hotel and casino projects have been announced including Cancun and Vallarta scheduled to open in 2012; and Riviera Maya, Hungary and Abu Dhabi, scheduled to open in 2013.  Hard Rock International is owned by Seminole Hard Rock Entertainment, Inc.

For further details on Hard Rock Hotels and Casinos, visit www.hardrockhotels.com.  For more information on Hard Rock International, visit www.hardrock.com.

Contact:

WAGSTAFF WORLDWIDE
Morgan Fukumoto/ Maite Conway
323.871.1151
morgan@wagstaffworldwide.com
maite@wagstaffworldwide.com


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Also See: Hard Rock International Appoints Jess Jorge Chavez-Muñoz as Casino General Manager at the 1,787-room Hard Rock Hotel & Casino Punta Cana in the Dominican Republic / May 2012

Hard Rock International to Open the Hard Rock Hotel & Casino in Aruba; The Government of Aruba Selects Southwest Horeca Development to Build the 310-room Beachfront Hotel / May 2012

The All Inclusive Collection to Re-flag Mexico's Cancun Palace and Vallarta Palace Resorts to Hard Rock Hotel Cancun and Hard Rock Hotel Vallarta; Hard Rock Flag to Fly Beginning August 1, 2012 / April 2012

Palace Resorts and Hard Rock International to Launch All-Inclusive Hard Rock Hotels in Cancun, Puerto Vallarta & Riviera Maya / October 2011

Hard Rock International Appoints Greg Naylor as Director of Sales for Hard Rock Hotels & Casinos / July 2011

Megapolis Investment Group and Hard Rock International to Open the 66-story Hard Rock Hotel Panama Megapolisas, the First Hard Rock Property in Latin America; Managed by Decameron Hotels & Resorts / May 2011

Hard Rock International Opens Hard Rock Hotel and Cafe in Penang, Malaysia / September 2009

Betty Lim Appointed Director of Sales & Marketing at Hard Rock Hotel Penang, Malaysia / May 2009

John Primmer Named General Manager for Hard Rock Hotel Penang, Malaysia / January 2009

The Former Casuarina Beach Resort in Penang, Malaysia Undergoing Extensive Renovation; HPL Hotels & Resorts Repositioning the Resort as the 255-room Hard Rock Hotel Penang / January 2007
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