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VingCard Elsafe To Make Hotel Security and Design Issues “Vanish”
With New Electronic Lock To Be Unveiled at HITEC 2012


Revolutionary new lock redefines the essence of hotel security, minimizing design,
installation and maintenance challenges


DALLAS – June 18, 2012 – On June 26th, VingCard Elsafe, the global leader in hospitality security and part of the ASSA ABLOY Group, will once again redefine hotel security with the introduction of an entirely new locking concept, designed to solve a variety of hotel security system challenges, including those involving design, installation and maintenance. This new minimalistic electronic lock concept will make its worldwide debut to the hospitality industry during HITEC 2012, the world’s largest hospitality technology show, taking place June 25th - 28th at the Baltimore Convention Center.

“With the development of our newest electronic lock concept, we believe that we have now achieved the maximum expression of minimalistic design,” said Tim Shea, president of ASSA ABLOY Hospitality. “Our goal was to make many of the challenges that face hoteliers today simply disappear­—challenges such as aesthetic design, technology integration, electronic lock installation, and system maintenance issues. Our new lock will make all those challenges “vanish”, and we look forward to formally introducing it to the hotel industry next week!”

This latest product introduction continues a long tradition of innovation that began in 1979, when VingCard introduced the world’s first recodable lock, and Elsafe the first electronic in-room safe. Since that time, the company has remained the industry leader, developing a series of firsts, such as the introduction of the Signature Series in 2005, which set a trend in minimalistic electronic locks with the flexibility to adapt to different hotel styles. With the adoption of contactless RFID (Radio Frequency Identification) and wireless RF-online technologies, VingCard Elsafe again set a new standard in the hotel market.
 
To be one of the first to discover VingCard Elsafe’s latest breakthrough in electronic locking solutions, please contact Riise Walker at +1 (972) 692-3167 or visit VingCard Elsafe at Booth # 1210 at HITEC 2012 in Baltimore, June 25th-28th. Continuous demonstrations of the new lock will be available throughout the show.
VingCard Elsafe is the world leader in developing locking systems, electronic in-room safes and energy management solutions for the hospitality industry, offering user-friendly systems that meet the unique operational needs of hotels and resorts.

For more information, please visit www.vingcardelsafe.com.

About VingCard Elsafe
The world leader in hotel security technology, ASSA ABLOY Hospitality has products installed in more than 42,000 properties worldwide, securing in excess of 7 million hotel rooms and is part of the ASSA ABLOY Group, a publicly listed company. VingCard provides numerous electronic locking system solutions, including traditional magnetic-stripe, smartcard systems and the latest RFID electronic locks compatible with the main ISO standards: ISO 14.443A (MIFARE), ISO 14.443B, ISO15.693 and NFC-compatible (Near Field Communication), fully integrated PMS interface software solutions, as well as the world leader in wireless online locking solutions for hotels based on ZigBee secured open platform. VingCard has worldwide service and support in more than 166 countries. Elsafe provides the only UL-listed (1037) hotel safe series on the market today in keypad and card-based models. Elsafe Safes include a UL-listed internal power outlet to support recharging of laptops and camcorders, full wireless online capabilities and RFID versions compatible with VingCard system. Elsafe customers also enjoy the same worldwide service and support. Orion by VingCard Elsafe is the new Energy Management Solution that reduces energy consumption, ensures guest comfort and contributes to improve hotels green initiatives. The ASSA ABLOY Hospitality Group is dedicated to the hospitality industry. For more information on VingCard Elsafe, visit www.vingcardelsafe.com.
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Media Contacts:

Andrea Roland
Plan A Public Relations & Marketing, Inc.
Tel: +1 (407) 905-0608
[email protected]

Riise Walker
Marketing Manager
VingCard Elsafe
Tel: +1 (972) 692-3167
[email protected]


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