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Swissôtel Hotels & Resorts Expands Portfolio in Turkey with
Two New Hotels to Open in Bodrum in 2013 and 2014

Owned and Being Developed by Cagdas Holding

ZURICH, June 2012
– Swissôtel Hotels & Resorts’ portfolio in Turkey is being expanded with two new deluxe hotels: a beach resort and a city resort in Bodrum. In addition to Istanbul, Ankara and Izmir, Bodrum will become another important feature destination in the Turkish market for this international hotel group with Swiss roots. The two new properties are scheduled to open in 2013 and 2014.

Swissôtel’s future beach resort lies directly on the waterfront in Turgutreis, approximately 20 kilometres from the centre of Bodrum. The main two-storey hotel comprises 66 rooms and suites offering at least 40m2 per room, complemented by villas and duplex terraces in front, which house 72 residences that are 85 – 274m2 in size. Rounding off the offering are indoor and outdoor pools, Pürovel Spa & Sport, a wide variety of sport opportunities and various restaurants.

The Bodrum city project of Swissôtel is located in the hills of Bodrum, with a fascinating panoramic view over the city. 56 elegant rooms and suites, 45 private residences, three restaurants and Pürovel Spa & Sport will be available to all guests. The centre of Bodrum is 10 minutes from the hotel and the airport is just 20 minutes away. “Our hotel group has had a presence in Turkey for over 20 years, establishing an excellent reputation,” says Meinhard Huck, President Swissôtel Hotels & Resorts. “Both holiday resorts in Bodrum are the perfect addition to our existing hotels in this very important market.”

Thanks to its location and the warm Mediterranean climate of the Aegean coast, Bodrum is very popular with both tourists and locals. Many families from Istanbul and Ankara have a summer home here and consider the city their holiday residence. Bodrum offers ideal conditions for surfing, diving and all other water sports. Thanks to strict guidelines, building construction in Bodrum is limited to two storeys, which makes the city stand out from other tourist destinations in Turkey. The Greek island Kos is just a half hour away by boat.

The owner and developer of the project is Çagdaş Holding, advised by one of the world’s leading hospitality consultancies, Servotel Corporation. Both projects will be designed by internationally recognized architect Gokhan Avcıoglu (GA architects), who won several design awards in 2011. “We are happy to see our vision to diversify into luxury hotels internationally unfold with two world class properties in the fastest growing resort destination in Turkey”, says Cağdaş Çağlar, Vice President of Çağdaş Holding. “We are also happy to progress in this venture with our brand partner, Swissôtel Hotels & Resorts, representing quality, professionalism and excellent recognition both in the Turkish and international markets.”

In 1987, with the establishment of Cagdas Construction in Istanbul, the keystone was laid for the Cagdas Holding, which became to be known as one of the most successful companies in the Construction Sector. Since its foundation, Cagdas Holding has completed many prestigious projects in İstanbul, Adapazari and Bodrum. After the commissioning of the Bodrum International Airport, the investments have been concentrated on and around the Bodrum area. With its ultimate business understanding and quality approach, Çağdaş Holding has been the architect of many constructions, projects, and innovations which are very well known investments for the future of Bodrum. Çağdaş Holding, which consists of twelve companies such as Çağdaş İnşaat(Construction), Çağdaş Beton(Concrete), Çağdaş Air, Çağdaş Properties, Çağdaş Peyzaj (Landscaping),Çağdaş Harita Mühendislik (Surveying Engineering), Çağdaş Yapı Market (Construction Market), Çağdaş Mermer (Marble), Bodrum FM, Bodrum Turizm (Tourism)  and Çağdaş (Energy) Enerji has today become a powerful and innovative brand.

About Swissôtel Hotels and Resorts

Swissôtel Hotels and Resorts (www.swissotel.com) is an award winning and distinctive group of deluxe hotels, combining renowned Swiss hospitality with contemporary design, personalised service, charm and efficiency. Located in popular gateway destinations and city centres, the hotels provide convenient access to business and shopping districts. The group's Swiss heritage ensures organisational competence, attention to detail, safety and a superlative guest experience.

The international hotel chain is owned by FRHI Holdings Limited, a leading global hotel company with 102 hotels and resorts worldwide under the Raffles, Fairmont and Swissôtel brands. The company also manages Fairmont and Raffled branded Residences, Estates and luxury private residence club properties.

Hotels under development: Makkah/Saudi-Arabia (2012), Sochi/Russia (2013), Chengdu/China (2014), Bangalore/India (2014), Mumbai/India (2014), Kiev/Ukraine (2014), and Odessa/Ukraine (2014).

Contact:

CORPORATE OFFICE
Eva-Maria Panzer
Director Communication
Tel: +41 317 6228
evamaria.panzer@swissotel.com

GERMANY, SWITZERLAND, AUSTRIA, ITALY
Eva-Maria Lindner
Sernior Manager Communication
Tel: +41 44 317 6229
evamaria.lindner@swissotel.com

ASIA PACIFIC
Susie Lim-Kannan
Director Media Relations
Tel: +65 6496 1236
susie.lim-kannan@swissotel.com

 
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Also See: Swissôtel Hotels & Resorts Names Jan Chovanec as General Manager of Swissôtel Beijing Hong Kong Macau Center in Beijing, China / May 2012

Swissôtel Hotels & Resorts to Debut in the Middle East with the July 2012 Opening of the 1487-room Swissôtel Makkah in Saudi Arabia / May 2012

Swissôtel Hotels & Resorts Names Jack Breisacher as General Manager of Swissôtel Chicago in Illinois / April 2012

Swissôtel Hotels & Resorts Signs Management Contract with the Litolier Group for a Flagship Project in India; The 300-room Swissôtel Grand Mumbai is Scheduled to Open in 2014 / April 2012

Swissôtel Hotels & Resorts to Manage the 180-room Courtyard by Marriott at Kamala Beach in Phuket, Thailand; To be Rebranded as the Swissôtel Resort Phuket Beginning April 1, 2012 / March 2012

Swissôtel Hotels & Resorts to Open the 230-key Swissôtel Dresden Am Schloss in Dresden, Germany / February 2012

Marco Saxer Appointed as General Manager of the 147-room Swissôtel Kolkata in India / November 2011

Swissôtel Hotels & Resorts Adds to Chinese Portfolio with the 380-room Swissôtel Chengdu in Sichuan Province / November 2011

Swissôtel Hotels & Resorts to Manage Russian Mountain Resort, Gorky-Gorod in Sochi Currently Under Construction to be Completed for the 2014 Winter Olympics / September 2011

Swissôtel Hotels & Resorts Deputs Swissôtel Living, its Extended Stay Suite Concept, at the 63-suite Swissôtel The Bosphorus in Istanbul / July 2011

Swissôtel Hotels & Resorts and OAO Sistema-Hals Sign Management Agreement for Development of the Swissôtel Sochi Kamelia Located Along the Black Sea in the Russian City of Sochi / May 2011

Swissôtel Hotels Appoints Ferry Warnke as General Manager of Swissôtel Kolkata in India and Daniel Fueglister as General Manager of Swissôtel Sydney in Australia / May 2011

Swissôtel Hotels & Resorts Enters Management Agreement with Interpoint Development to Operate the 333-room Swissôtel Odessa in the Ukraine / February 2011

Swissôtel Hotels & Resorts Signs Management Agreement to Operate a Hotel Currently Under Construction in the Ukrainian Capital of Kyiv / June 2010

Swissôtel Hotels & Resorts Takes a Look at its History and a Look to the Future / January 2010

Swissôtel Hotels & Resorts to Open its First Hotel in the Middle East: Swissôtel Makkah in Saudi Arabia / October 2009
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