 New York, NY—April 16, 2012—The American Hotel & Lodging
Educational Institute (EI) and Pearson
announced today
that they have signed an exclusive agreement to make Pearson the
exclusive
academic distribution partner for a number of EI programs,
credentialing exams,
and training materials, including the Skills Tasks and Results Training
(START)
and Lodging Management Program (LMP) in the US market.
The Educational Institute is a 59-year-old, independent, nonprofit subsidiary of the American Hotel & Lodging Association. It creates employee training materials for the hospitality industry, publishes and distributes textbooks used for hospitality programs in high schools and universities, and is widely recognized as the preeminent leader in hospitality certification. The START program provides high school students and people re-entering the workforce training for hospitality positions in the rooms and food and beverage divisions of a lodging operation, including front desk, reservations, housekeeping, bell services, restaurant service, and banquet setup. The Lodging Management Program provides 11th and 12th grade students the classroom learning and real-life experience they’ll need to be prepared for a career in the lodging industry. In addition, the agreement includes distribution of 29 higher education titles covering the wide range of topics necessary to succeed in the hotel and lodging industry. Each title contains an answer sheet that enables students to receive EI certificates upon successful completion of the EI-graded final exam. “The Educational Institute is widely known and respected for the quality, breadth, and depth of its content, and we hope this agreement is the first step in a long and fruitful partnership,” said Bill Lawrensen, Senior Acquisition Editor for Pearson. “Our partnership agreement comes at an opportune time,” said Robert L. Steele, III, CHA, President and Chief Operating Officer, American Hotel & Lodging Educational Institute. “We couldn’t be happier than to have Pearson, the world’s leading learning company, as our distribution partner. Their expertise and reach are unsurpassed, and we look forward to working with them.” About the Educational Institute Established in 1953 as a nonprofit educational foundation of the American Hotel & Lodging Association, the Educational Institute’s mission is to continue being the preferred provider to the lodging industry, hospitality schools, and related hospitality industries by developing and providing quality resources to train, educate, and certify hospitality professionals worldwide. For more information about the Educational Institute training resources and professional certification, visit http://www.ahlei.org About Pearson Pearson, the world’s leading learning company, has global reach and market-leading businesses in education, business information and consumer publishing (NYSE: PSO). For more information about the education business of Pearson North America, visit http://www.pearsoned.com. This article is copyright protected by Hotel-Online. Reuse by other media or news outlets or organizations is prohibited. Personal use and sharing via social media tools is encouraged. |