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Westin Hotels on Track to Hit 200th Hotel Milestone

Set to Add 11 New Hotels in 2012, Driven by Surge in Demand Across Asia Pacific


STAMFORD, Conn.--Mar. 22, 2012-- Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced its Westin brand is on track to open its 200th hotel in the next 12 months, propelled by strong growth across Asia Pacific. Westin will open 11 new hotels this year, all but three outside the United States. More than half will open in China, the brand's strongest growth market. Westin will also add new hotels in Indonesia, Panama City, New York and Snowmass, Colorado.

"A long-time developer favorite in the U.S., Westin has emerged as a global market leader as witnessed by our surge of new hotel development in Asia Pacific, as well as continued momentum in Latin America," said Simon Turner, President of Global Development for Starwood. "Westin has been the brand to beat in the developed world for the better part of a decade now, with brand awareness well ahead of its competitive set despite a footprint one third the size."

Westin Extends Reach in Latin America

Westin is picking up the pace of development in Latin America where the brand has doubled its footprint over the last 18 months. Following this year's opening of The Westin Panama, the brand will boast 11 hotels in Latin America, spanning five countries: Mexico, Panama, Peru, Costa Rica and Guatemala.

"The Westin brand's emphasis on well-being has struck a chord with travelers worldwide and helped propel us forward in both established and emerging markets," said Brian Povinelli, Global Brand Leader, Westin Hotels & Resorts. "One of our most promising growth markets is Latin America, where demand for new hotels is building momentum."

Key openings in 2011 included the first Westin in South America in Lima, Peru, the sixth Starwood hotel in Panama, which is emerging as a key financial hub in Latin America, and Starwood's first all-inclusive resort - The Westin Playa Conchal Resort & Spa in Costa Rica.

Asia Pacific Demand Fuels the Westin Brand's Global Growth

Westin will add six new hotels in China in 2012, resulting in a portfolio of 19 properties in this key market by year's end, extending the brand's reach in second and third tier cities. The new Westin hotels will open in fast-growing cities across China including Ningbo, Xiamen, Changbaishan, Taiyuan, Qingdao and Xian. These openings will be followed by four more Westin hotels in China by the end of 2013.

Indonesia will welcome its second Westin in 2012 - The Westin Ubud Resort & Spa, a highly anticipated addition to the brand's growing resorts portfolio. Westin has also signed deals to debut in both Vietnam and Singapore by 2015.

About Westin Hotels & Resorts
Westin Hotels & Resorts makes the healthiest choices irresistibly appealing, so guests leave feeling better than when they arrived. With more than 186 hotels and resorts in over 36 countries and territories, Westin is owned by Starwood Hotels & Resorts Worldwide, Inc. Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1,090 properties in 100 countries and territories with 154,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and ElementSM. The company boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit http://www.starwoodhotels.com.

Contact:

Starwood Hotels & Resorts
Nadeen Ayala
203-351-2542
[email protected]


 
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Also See: The Westin Gaslamp Quarter in San Diego, California Enters into Final Phase of its $25 Million Transformation and Unveils Newly Designed Meeting and Event Space / March 2012

$7 Million Renovation of 38,000 Square Feet of Meeting and Banquet Facilities Unveiled at Chicago's 752-room Westin Michigan Avenue / March 2012

Starwood and Host Hotels & Resorts Launch the $65 Million Transformation of the 774-room New York Helmsley Hotel in Preparation to Fly the Westin Flag in Spring 2012 / February 2012

In Response to Growing Fitness Trends Westin Hotels & Resorts Launches Global Roll-out of New Fitness Studios; Invests More than $37 Million in New Fitness Offerings / January 2012

Westin Launches the 172-room Westin Abu Dhabi Golf Resort & Spa in the United Arab Emirates Owned by the Tourism Development & Investment Company / December 2011

Westin Set to Open Three New Hotels in China; Portfolio in China to Increase by 50% by April 2012 with Plans to Double Footprint in Region by 2014 / November 2011

The 361-key Westin Xian to Open in the Shaanxi Province of China / October 2011

The 305-room Westin Singapore Marina Bay to Open in Singapore in 2013 / October 2011

The Westin Gaslamp Quarter in San Diego, California Completes Meeting Space Renovation as Part of Brandwide Refresh / October 2011

The 221-room Westin Guadalajara Opens in Mexico Owned by Heldan Hotels & Resorts / September 2011

Eduardo Frausto Appointed as Executive Chef at the 243-room Westin Resort & Spa, Los Cabos in Mexico / August 2011

Francisco Silva Named General Manager of the 611-room Westin Playa Bonita Panamá in the Republic of Panamá / July 2011

Starwood to Expand Sheraton and Westin Portfolio of Hotel Spas Across Asia and the Middle East; Sheraton to Add 10 and Westin to Add 6 New Spas by the End of 2011 / July 2011

Starwood's Aloft, Element, and Four Points by Sheraton Portfolio Has Grown 67% in Last Three Years; Will Add Over 30 New Hotels in 2011 / June 2011

Bern Hotels & Resorts and Starwood Hotels to Open $100 Million 611-room Westin Playa Bonita Panamá in the Republic of Panamá / June 2011

Westin Hotels Makes Debut in South America with the Opening of The Westin Lima Hotel & Convention Center in Lima, Peru Under a Franchise Agreement with Grupo Libertador and Starwood / May 2011

Starwood and Desarrollos Hoteleros Guanagaste Open the 406-room Westin Resort & Spa, Playa Conchal in Costa Rica, Starwood's First All-inclusive Resort / May 2011

Starwood's Planned Latin American Expansion to Include Six New Hotels in 2011; Westin Brand to Open in Three New Countries Along with its First All-Inclusive Resort in Latin America, The Westin Playa Conchal Resort & Spa in Lima, Peru / March 2011

Starwood Hotels & Resorts Worldwide Appoints Brian Povinelli as Global Brand Leader for Westin Hotels & Resorts / March 2011

The Westin Resort & Spa, Los Cabos Welcomes Andy Venkatesan as Executive Chef / August 2010


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