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IDeaS Revenue Solutions Expands Partnership with The Cornell University
School of Hotel Administration


IDeaS doubles number of scholarships in 2012 to advance the field of revenue management in hospitality

  
Minneapolis, MN – March 30, 2012 – Amid a global shortage of trained revenue management professionals, IDeaS Revenue Solutions has announced an expanded partnership with The Cornell University School of Hotel Administration to further advance the revenue management profession within hotels. Under the new agreement, IDeaS will double the number of scholarships it offers within its Revenue Management Scholarship Program.  The program now includes 12 scholarships annually for basic and advanced revenue management courses from Cornell University.
 
“As more hospitality leaders recognize revenue management’s valuable role and contributions to hotel success, talented professionals are in high demand,” said Vivek Bhogaraju, Senior Manager, Corporate Business Development, IDeaS. “In order to foster increased awareness and interest in revenue management among today’s hospitality students, we feel it is imperative to offer opportunities for growth and development in this important field.”
 
The leading provider of pricing and revenue management software, services and consulting, IDeaS has been a long-time partner of The Cornell University School of Hotel Administration, the world’s leading institution for hospitality management. For the past three years, IDeaS has offered six scholarships annually to qualified recipients, and winners have spanned the U.S., Europe and China.
 
This year’s program will include 12 scholarships and offer hospitality professionals worldwide the opportunity to gain online revenue management certifications from Cornell University. Scholarship recipients will receive paid registration to five eCornell courses, leading to certificates in either Hotel Revenue Management taught by Dr. Sheryl Kimes, Professor of Operations Management, Cornell School of Hotel Administration, or Advanced Revenue Management: Pricing and Demand Strategies taught by Dr. Chris Anderson, Associate Professor of Operations Management, Cornell School of Hotel Administration.
 
“Partnering with companies like IDeaS is critical to Cornell’s success and that of our faculty because it allows us to interact very closely with the people who are at the forefront of pricing and revenue management within hospitality,” said Dr. Steve Carvell, Associate Professor and Associate Dean for Academic Affairs, The Cornell University School of Hotel Administration. “IDeaS’ expertise will help us promote more sophisticated revenue management practices, and the synergies that have come out of the partnership, such as the expanded scholarship program, are already evident.”
 
The application deadline for the Hotel Revenue Management scholarship is May 25, 2012. The application deadline for the Advanced Revenue Management scholarship is Sept. 9, 2012. For more information about the IDeaS Cornell Revenue Management Scholarship Program and applicant eligibility, please visit www.ideas.com/index.php/company/scholarship.
 
To learn more about how IDeaS and Cornell are partnering to advance the revenue management profession and bring the latest tools, knowledge and resources to emerging markets, watch the video.  

About the Office of Executive Education
The Office of Executive Education at Cornell's School of Hotel Administration facilitates interactive learning opportunities where global hospitality professionals and world-class Cornell faculty explore, develop and apply ideas to advance business and personal success. All programs are developed to address the ever-changing needs of hospitality professionals and organizations.
 
About IDeaS
Founded in 1989, IDeaS Revenue Solutions - a SAS Company, offers industry-leading pricing and revenue management Software, Services, and Consulting to the hospitality and travel industries. Headquartered in Minneapolis, MN with our Global Technology center located in Pune, India, IDeaS maintains sales, support and distribution offices in North & South America, the United Kingdom, Europe, Middle East, Africa, Greater China, Australia and Asia. For more information, visit www.ideas.com.

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Contact:

Mulberry Marketing Communications
Nicole DiVito
ndivito@mulberrymc.com 
+1 312 664 1532

IDeaS Revenue Solutions
Star Bazella, Director of Marketing
star.bazella@ideas.com
 +1 952 698 4200

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