MCLEAN, Va.--(January 24, 2012)--Hilton Worldwide has become the fastest growing
major hotel company, expanding its portfolio by 29 percent since June
2007 and surpassing its competitors in total rate of room growth.1 During this time, Hilton Worldwide has
also added more than 950 hotels to its total global footprint and
created a pipeline of over 860 hotels, among several other successes.
In 2011, Hilton Worldwide opened a total of 170 hotels and
gained supply share in each of its global regions. In the United
States, Hilton Worldwide has over 10 percent of the room supply market
share, the largest in the country, as well as over 18 percent of the
active industry room pipeline in the planning to construction phases.2
“In recent years Hilton Worldwide has thrived by successfully
navigating a number of challenging macroeconomic factors and pursuing
an aggressive global growth strategy,” said Christopher J. Nassetta,
President and Chief Executive Officer, Hilton Worldwide. “Our momentum
will continue with one of the largest pipelines in our history and in
the industry.”
Development Success
Last year marked several development-related milestones for
Hilton Worldwide, including:
- Opening 170 hotels, with more than
29,400 rooms, and signing management or franchise agreements on more
than 320 hotels, with over 62,000 rooms.
- Surpassing 633,000 hotel and
timeshare rooms globally, while maintaining its position as the largest
hospitality company in the U.S. by number of rooms.3
- Achieving the largest global room
pipeline in company history, with a current total of nearly 150,000
rooms:
- The company’s rooms under
construction in emerging markets have grown from 6 percent in June 2007
to 66 percent.4
- Expansion plans in Latin
America are the strongest in the company’s history, with the portfolio
expected to reach 50 hotels by the end of 2013.
- In Europe the company has the
largest active pipeline of any hotel company in the region,5 with over 20,000 rooms in 117
properties.
Additional Companywide Achievements
In 2011, Hilton Worldwide also:
- Announced 2010 results from
LightStay, the company’s proprietary sustainability measurement system,
which reported that Hilton Worldwide has saved more than $74 million in
utility costs as a result of reducing energy use by 6.6 percent, carbon
output by 7.8 percent, waste output by 19 percent and water use by 3.8
percent.
- Became one of the first
multi-national organizations to certify its entire system globally with
the International Organization for Standardizations’ ISO 9001
certification for Quality Management Systems and ISO 14001
certification for Environmental Management Systems.
- Launched the company’s global
corporate responsibility platform – Travel with Purpose. As part of these
efforts, Hilton Worldwide:
- Announced partnerships with The
Global Soap Project, Good360 and Sundance Institute.
- Led corporate fundraising
initiatives to support humanitarian efforts in Japan, East Africa,
Turkey and Thailand through GlobalGiving.org and educational field
trips in collaboration with DonorsChoose.org.
- Signed the Tourism Code of
Conduct while joining ECPAT-USA and implementing team member training
programs to fight against child trafficking in the travel industry.
Brand Achievements
Hilton Worldwide’s market-leading brands and loyalty program
also individually achieved many significant accomplishments in 2011,
including:
- Hilton HHonors reached a milestone
of 30 million total members – with over 3.5 million members joining in
2011 alone. HHonors also became the official hotel sponsor of the
Chinese Olympic Committee through 2019, which is the first time a
multinational hotel company has supported the organization. This
partnership expanded Hilton Worldwide’s Olympic involvement, which also
includes sponsorship of the U.S. Olympic Committee.
- Waldorf Astoria Hotels &
Resorts announced the opening of London Syon Park, A Waldorf Astoria
Hotel, and several properties that will open in 2012 including Waldorf
Astoria Chicago; Waldorf Astoria Berlin; The Panamera, A Waldorf
Astoria Hotel, in Panama City, Panama; and Waldorf Astoria Ras Al
Khaimah, in the United Arab Emirates.
- Conrad Hotels & Resorts
celebrated its 25th anniversary; unveiled a global
advertising campaign focused on the brand’s tagline, “The Luxury of
Being Yourself;” opened the Conrad Koh Samui in Thailand; and announced
several new hotels will open in 2012, including the Conrad New York,
which will debut in the first quarter.
- Hilton Hotels & Resorts
announced the global launch of “Hilton Huanying,” a tailored experience
for Chinese travelers to welcome them to Hilton Worldwide properties,
and expanded the program to over 60 properties in 16 countries. In the
first five months of the program, the total number of rooms booked at
participating hotels by guests based in China rose nearly 30 percent
year-over-year.
- DoubleTree by Hilton launched its
new global identity, opened its 250th hotel and is
celebrating the 25th anniversary of its signature chocolate
chip cookie at check-in.
- Embassy Suites Hotels, Hilton
Garden Inn and Homewood Suites by Hilton were all recognized by J.D.
Power and Associates. Embassy Suites and Homewood received the highest
honors within their categories in the 2011 North America Hotel Guest
Satisfaction Index Study, while Hilton Garden Inn was awarded top
honors in the 2011 European Hotel Guest Satisfaction Index Study.
- Hilton Garden Inn launched the
brand’s most significant refresh program to date, “Project Grow,” a
lobby refresh initiative, as well as the “Hilton Garden Inn Promise
Guarantee.”
- Hampton Hotels was selected as the
2012 number-one franchise in Entrepreneur’s Annual Franchise 500 for
the second consecutive year and opened its first hotel in Asia.
- Home2 Suites by Hilton opened the
doors to its first property in February and now has seven open across
the United States, with another 56 in the pipeline.
- Hilton Grand Vacations attained the
most successful year in the brand’s history with their highest sales
volume ever.
About Hilton Worldwide
Hilton Worldwide is the leading global hospitality company,
spanning the lodging sector from luxurious full-service hotels and
resorts to extended-stay suites and mid-priced hotels. For 93 years,
Hilton Worldwide has offered business and leisure travelers the finest
in accommodations, service, amenities and value. The company is
dedicated to continuing its tradition of providing exceptional guest
experiences across its global brands. Its brands are comprised of more
than 3,800 hotels and timeshare properties, with 630,000 rooms in 88
countries and include Waldorf Astoria Hotels & Resorts, Conrad
Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by
Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels,
Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand
Vacations. The company also manages the world-class guest reward
program Hilton HHonors®. Visit www.hiltonworldwide.com for more information and
connect with Hilton Worldwide at www.facebook.com/hiltonworldwide, www.twitter.com/hiltonworldwide, www.youtube.com/hiltonworldwide, www.flickr.com/hiltonworldwide and www.linkedin.com/company/hilton-worldwide.
1 STR Global – Census; Hilton
Worldwide statements based on Q4 2011 company financial reports and
figures include timeshare properties
2 STR Global – Census and
Comprehensive Pipeline
3 STR Global – Census
4 Emerging markets are defined as
nations who are not members of the Organization of Economic Cooperation
and Development. Its 34 member countries are listed here: http://www.oecd.org/pages/0,3417,en_36734052_36761800_1_1_1_1_1,00.html
)
5 STR Global – Comprehensive
Pipeline
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