News for the Hospitality Executive |
VIDEO:
Marketing Strategies that Help Hotels Avoid Discounting
Toronto,
ON – October 25, 2011 -- VFM Leonardo, technology and online
media company for
the global hospitality industry, has launched a new episode on VTV
Channel
featuring Glenn Haussman, Editor-In-Chief, Hotel Interactive and
Adjunct
Professor at New York University. Haussman believes that “hoteliers
discount
way too quickly and frequently” and there are ways to avoid it when
occupancy
is down. He explores those strategies in this episode, Marketing
Strategies that Help Hotels Avoid Discounting.
VTV Channel is a video blog where you will find short interviews with industry experts on the most important issues in online marketing, e-commerce, sales and distribution in the hotel industry. Each week, host John McAuliffe, Chief Marketing Officer of VFM Leonardo interviews an industry expert on a single topic related to online merchandising in order to help you extract more value from your hotel’s presence on the Internet. Go to VTV Channel » About VFM Leonardo VFM Leonardo is a technology and online media company for the global hospitality industry. We provide e-marketers at hotel brands, management companies and hotel properties with technology, sales conversion tools and a global travel media network that enables them to better visually merchandise their hotels to millions of in-market travel shoppers monthly. Our core products, the VScape® Digital Asset Management System and VBrochure™ Online Merchandising System, leverage the VNetwork™ - the largest media syndication network in the industry. It includes all major search engines, Global Distribution Systems, online travel agencies, travel research and supplier websites, search portals, review, travel editorial, local directories and major social media and video sharing sites. Taking advantage of VBrochure’s mobile and social media platforms, hotels can ensure that their rich visual presentations reach consumers on their mobile devices and through their social graphs. For more information about VFM Leonardo, visit www.vfmleonardo.com.Follow us on Twitter at @VFMLeonardo. |
Contact: VFM Leonardo Media Contact: Julie Ford Toll free: 1-877-593-6634 Phone: 416-263-5446 Email: [email protected] |