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HeBS Digital Takes Home Two Gold and One Silver
Travel Weekly Magellan Awards

 
HeBS Digital receives three Travel Weekly Magellan Awards for its cutting-edge interactive
sweepstakes and search engine marketing campaigns for Shell Vacations Hospitality, Valencia Group
and Silver Legacy Resort Casino. The Travel Weekly Magellan Awards, judged by the best names
in the industry, recognize excellence in a variety of travel industry categories.


New York, NY (October 18, 2011) - HeBS Digital, the leading hotel digital marketing and direct online strategy firm for the hospitality industry, today announces receipt of three Travel Weekly Magellan Awards for its cutting edge Interactive Sweepstakes and Scavenger Hunt products, as well as its ROI-centric Search Engine Marketing (SEM) campaign management.
 
HeBS Digital received the following Travel Weekly Magellan Awards:

Gold Magellan Awards in the Hotels and Resorts | Web Marketing/Advertising Category:
  • Shell Vacations Hospitality Black Friday Travel Interactive Scavenger Hunt and Sweepstakes
  • Valencia Group’s Search Engine Marketing campaigns
Silver Magellan Award in the Hotels and Resorts | Web Marketing/Advertising Category:
  • Silver Legacy Resort Casino’s the ‘You’re the Star’ Interactive Sweepstakes         
“Today’s hyper-interactive travel consumer has very high expectations for hotel websites and digital marketing campaigns,” said Max Starkov, President & CEO of HeBS Digital. “HeBS Digital’s products and services have consistently evolved to meet these expectations and to reach our clients’ audiences at multiple touch-points during the travel planning process. By launching campaigns simultaneously across various channels, such as the hotel website, an Interactive sweepstakes mini-site and search engine marketing campaigns, we are able to produce a much greater effect than launching these campaigns on their own. These awards are a testament to how Direct Online Channel multi-marketing initiatives such as these can be both innovative and ROI-driven at the same time, and we are proud to share these with our valued strategic clients.’
 
From design to marketing to client services, the Travel Weekly Magellan Awards honors the best in travel and salutes the outstanding travel professionals behind it all.

"Valencia Group has been working with HeBS Digital for over four years now, and every month they have made a point to keep us on top of the latest search engine marketing trends and continuously optimize our campaigns for increased performance,” said Wendy Norris, Corporate Director of Revenue for Valencia Group. “The result is that our search engine marketing campaigns drive significant revenues for the Valencia Group portfolio of hotel websites and have become an integral part of our online success.”
 
About Hospitality eBusiness Strategies (HeBS Digital):
Founded in 2001, Hospitality eBusiness Strategies (HeBS Digital) is the industry’s leading full-service hotel digital marketing, website design and direct online channel strategy firm based in New York City (www.HeBSDigital.com).
 
HeBS Digital has pioneered many of the "best practices" in hotel Internet marketing, social and mobile marketing, and direct online channel distribution. The firm has won over 130 prestigious industry awards for its digital marketing and website design services, including numerous Adrian Awards, Davey Awards, W3 Awards, WebAwards, Magellan Awards, Summit International Awards, Interactive Media Awards, and IAC Awards.
 
A diverse client portfolio of over 500 top tier major hotel brands, luxury and boutique hotel brands, resorts and casinos, hotel management companies, franchisees and independents, and CVBs has sought and successfully taken advantage of the hospitality Internet marketing expertise offered at HeBS Digital. Contact HeBS’ consultants at (212) 752-8186 or info@hebsdigital.com.  
 
About the Travel Weekly Magellan Awards
Travel Weekly and TravelWeekly.com are the most influential B2B news resources for the travel industry, delivering news, analysis and research for travel professionals. In-depth coverage of every business sector, including airline, car rental, cruise, destination, hotel and tour operator, makes Travel Weekly an authority in the industry. The Travel Weekly Magellan Awards recognize excellence in each of these categories, honoring successful and innovative industry leaders. Additional information about the Travel Weekly Magellan Awards can be found at travelweeklyawards.com.

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Editorial Contact: 

Mariana Mechoso Safer
HeBS Digital
Phone: 212-752-8186
Email: mariana@hebsdigital.com
Web:
http://www.hebsdigital.com


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Also See: HeBS Digital to Present at EyeforTravel’s Travel Distribution Summit North America 2011 / July 2011

It’s Time for a Mid-Year Course Correction: The Results of the Annual Survey on Digital Marketing Are In / Max Starkov & Mariana Mechoso Safer / July 2011

HeBS Digital Celebrates 10 Years of ROI Driven Hotel Website Design and Digital Marketing Campaigns; Hospitality eBusiness Strategies (HeBS Digital) commemorates 10 years of excellence and innovation with a new logo, new website, client appreciation discounts, Facebook contest, and more. / May 2011

Hospitality eBusiness Strategies Takes Away Top IAC Awards, including Four Best of Industry Awards / April 2011

The Future is Now: The Emergence of The Customer Engagement Channel in Hospitality / Max Starkov and Mariana Mechoso Safer / March 2011

The HeBS Perspective: Lessons from the TripAdvisor vs. Google Controversy / Lauren DeGeorge / February 2011

HeBS Best Practices: 2011 Social Media Resolutions / January 2011

Loews Hotels’ New Brand Website by Hospitality eBusiness Strategies Wins Major Awards and Increases Revenue by Twenty Percent / January 2011

Hotelier’s 2011 Top Ten Internet Marketing Resolutions / Max Starkov and Mariana Mechoso Safer / January 2011

The HeBS Perspective: Members-Only, Flash Sales and Group Buying Sites – Are These New Retail Concepts a Good Idea for Hotel Distribution? / Sara O’Brien / December 2010

The HeBS Perspective: Hotel Mobile Apps vs. Hotel Mobile Websites / Max Starkov / December 2010

Focus on ROI Driven Hotel Website Design and Multichannel Marketing Results in Significant Hotel Online Revenues and … Major Awards / November 2010

Hospitality eBusiness Strategies to Speak at EyeforTravel’s Customer Centric Strategies for Travel 2011 in Atlanta / November 2010

Hospitality eBusiness Strategies Continues its Tradition of Excellence in Website Design with Eight W³ Awards / November 2010

Hospitality eBusiness Strategies Wins One Gold and Two Silver Magellan Awards for Web 2.0 and Multichannel Marketing Initiatives / September 2010

Hospitality eBusiness Strategies to Present during Mobile Technology & Travel Keynote Session at EyeforTravel s Travel Distribution Summit / August 2010

Hospitality eBusiness Strategies Wins Best in Class Interactive Media Award for the Silver Legacy Resort Casino Website / July 2010

HeBS to Address Mobile Marketing at HSMAI Conference; Max Starkov of Hospitality eBusiness Strategies to present on mobile marketing at HSMAI s Revenue Management & Internet Marketing Strategy Conference on June 21, 2010 in Orlando, FL. / May 2010

Hospitality eBusiness Strategies (HeBS) to Present at the European Hospitality Technology Educational Conference (EHTEC) / January 2010

Hospitality eBusiness Strategies Unveils its Latest Web 2.0 Application: A Multi-Channel Interactive Scavenger Hunt for the City of Indian Wells / January 2010

Hospitality eBusiness Strategies (HeBS) Wins the Prestigious Best in Class Interactive Media Award / January 2010

Hospitality eBusiness Strategies (HeBS) Dominates Again in HotelMarketing.com s Most Popular Articles of 2009 / January 2010

Hospitality eBusiness Strategies Announces the Fourth Annual Benchmark Survey; Survey to Measure Hotel Internet Marketing Strategies, Budget Planning and Best Practices / December 2009

HeBS Wins Major Web 2.0 Design & Development Awards / November 2009

Hospitality eBusiness Strategies Wins Three W3 Awards for Outstanding Achievement in Web 2.0 and Website Development / October 2009

Hospitality eBusiness Strategies (HeBS) Announces Hotel Indigo New York City-Chelsea Website Launch / July 2009

HeBS Awarded “Best in Class” Interactive Media Award for Outrigger Lodging’s Grafton on Sunset Hotel Website / May 2009

Max Starkov of HeBS to Present at the CRM & Loyalty Strategies for Travel Conference in Atlanta; Chief Strategist Will Discuss How to Use Your Website as a Retention Tool at EyeforTravel Conference / February 2009

Max Starkov of Hospitality eBusiness Strategies to Receive Top 25 Most Extraordinary Minds in Sales and Marketing 2008 Honor At HSMAI Adrian Awards Gala Annual Gala Dinner to be Held Jan. 26 in New York City / December 2008

Hospitality eBusiness Strategies Wins Five Prominent Interactive Media Awards including Best in Class; Luxe Worldwide Hotels' New Brand Website Honored as Best in Class in Travel and Tourism 2008 / December 2008

Hospitality eBusiness Strategies Partners with The Tides Inn Chesapeake Bay Virginia; HeBS to increase direct online bookings and boost Internet marketing presence for The Tides Inn / October 2008

Hospitality eBusiness Strategies Announces the 2009 Benchmark Survey; Survey to Measure Hotel Internet Marketing Strategies, Budget Planning and Best Practices / October 2008

Hospitality eBusiness Strategies (HeBS) Announces Luxe Worldwide Hotels New Website Launch / October 2008

Hospitality eBusiness Strategies to Present at MICE Asia 2008 in Kuala Lumpur / July 2008

Hospitality eBusiness Strategies Receives Top International Creative Awards - 2008 Summit International Awards / May 2008

Hospitality eBusiness Strategies Receives Official Honoree Distinction for the 12th Annual Webby Awards in 2008 / May 2008

Hospitality eBusiness Strategies Wins Gold Adrian Awards in 2007 / December 2007

Hospitality eBusiness Strategies Wins Three W3 Awards / November 2007

Hospitality eBusiness Strategies Wins Gold Adrian Awards in 2007 / December 2007

Hospitality eBusiness Strategies Receives Seven New Website Excellence Awards; Highest 2006 Interactive Media Awards and W3 Awards / November 2006

Hospitality eBusiness Strategies Wins Five Web Marketing Association Awards; 2006 WebAward for Best Travel Website / October 2006
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