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Hotel Equities Appoints Deanna LoRusso as Operations Coach
for a Number of Hotels in their Portfolio

ATLANTA, GA (October 18, 2011)
– Hotel Equities ( recently promoted Deanna LoRusso to Operations Coach for a number of hotels in the firm’s portfolio.  She reports directly to Hotel Equities Vice President of Operations, Tamara Markham.

Ms. LoRusso has responsibility for managing all facets of hotel operations above the property level for the hotels under her direction.  She supports, trains and mentors the firm’s General Managers and makes sure that they are well-versed in brand standards, guest satisfaction scores and the Hotel Equities’ culture and mission.

“Deanna’s excellent management ability and depth of experience combine to make her a valuable asset to us,” said Tamara Markham, Vice President of Operations for Hotel Equities.  “Our managers will benefit from her expertise and her guidance.  Our firm will continue to thrive under her leadership.”

After joining Hotel Equities in 2009, Ms LoRusso served in several leadership positions.  As the Bench General Manager for hotels in the firm’s portfolio, she provided critical direction and support.  She recently held the post of General Manager of the Fairfield Inn & Suites-Buckhead.

Ms. LoRusso has more than 17 years of industry experience.  Her background includes leadership positions in Las Vegas at the Luxor Hotel and Casino, in Mississippi at the Silver Star Hotel and Casino, and in Atlanta working for Crowne Plaza Hotels where she earned the Front Office Manager of the Year award.

She spent the past nine years working for InterContinental Hotels Group where she held several positions, the most recent being Brand Manager for Crowne Plaza Hotels & Resorts - Americas Region.

Active in her community, Ms. LoRusso volunteers at her church and serves as team manager for a West Georgia Futbol Club youth soccer team.  In her free time, she enjoys reading, spending time with family and friends and volunteering.  She lives with her husband and two children in Douglasville. 

About Hotel Equities
Hotel Equities (HE) is an Atlanta-based full-scale hotel management, development and consulting firm with more than 50 properties presently in its portfolio. Frederick W. Cerrone, CHA, serves as President and CEO.  For more information, visit

Margaret M. Jones
Director of Public Relations, Hotel Equities

Andrew Pace
Director of Development, Hotel Equities
678.578.4444, x 23

Angela Raub
Director of Business Development, Hotel Equities
678.578.4444, x 16

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Also See: Hotel Equities Appoints Elizabeth Derby as Vice President of Sales and Marketing / September 2011

Hotel Equities to Manage the 71-room Hampton Inn and the 64-room Sleep Inn in Stony Creek, Virginia / September 2011

Hotel Equities Names Gary Faehr as General Manager for the 118-room Hampton Inn Jacksonville Downtown I-95 in Florida / August 2011

Hotel Equities to Manage the 118-room Hampton Inn Jacksonville-I-95 Central Hotel in Jacksonville, Florida; Extensive Renovation is Planned for the Property / August 2011

Hotel Equities Opens the 78-room Fairfield Inn & Suites Holiday Tarpon Springs in Holiday, Florida / July 2011

Hotel Equities and BDK Associates Open the 108-suite SpringHill Suites by Marriott in Lake Charles, Louisiana / June 2011

Hotel Equities and Premier Hotel Corporation Form Joint-Venture Partnership for Management of Seven Hotels in Premier's Portfolio / April 2011

Hotel Equities Appointed Receiver of 80-room Fairfield Inn & Suites at Savannah Airport in Savannah, Georgia / March 2011

Barry Wabler Appointed as Chief Financial Officer for Hotel Equities / March 2011

Hotel Equities Selected to Manage the 58-room Hampton Inn in West Jefferson, North Carolina / February 2011

Hotel Equities Cuts Ribbon for New 102-room Courtyard by Marriott in McDonough, Georgia / January 2011

Hotel Equities Names Angela Raub the Director of Business Development / January 2011

Tamara Markham Promoted to Vice President of Operations for Hotel Equities / December 2010

Hotel Equities Adds Nancy Curtin Morris as Training and People Development Coach / October 2010

Ribbon Cut for the 80-room Fairfield Inn & Suites by Marriott in Commerce, Georgia; Kelly Brower the Opening General Manager / October 2010

 Hotel Equities Completes Total Renovation 20 Year Old Hampton Inn in Stone Mountain, Georgia / September 2010

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