News for the Hospitality Executive |
by Dr.
John
Hogan, CHE, CHA, MHS
December 12, 2011 At every turn when
there has been an
imbalance of power, the truth questioned, or our beliefs and values
distorted,
the change required to restore our nation has always come from the
bottom up
from our people.
- Howard Dean, American politician and physician who served six terms as the 79th Governor of Vermont. We have had Black Friday, Cyber Monday and sales coming at us from every possible medium the past six weeks. Over the last month, I have received a number of similar emails on a topic we all understand- supporting local businesses. Some of these emails have come from people I know well and others from casual acquaintances. Some have politically oriented messages in them, while others express a sense of real frustration with politics as usual. The portion of these messages I have appreciated revolves creating a mind-set for this year’s gift giving to be different. This year, people can give the gift of genuine concern for other people in their town and state. The mind-set change is to realize there is no longer an excuse that nothing can be found that is produced locally. Oh.... Yes there is! These messages sent to me have urged readers to think creatively, a bit outside the proverbial box. Who says a gift needs to fit in a shirt box? Remember, this isn't about big national chains. This is about supporting your local, home town operated and owned businesses that have their financial lives on the line to keep their doors open. Now many local businesses are franchises of national brands, but locally owned and operated. Profits remain in your community, as do most of the jobs and tax revenue. Some thoughts shared so far from others include:
Christmas and the end of the year holidays should not be about draining hometown pockets so that some other country can build another glittering city. It should be about caring about US (We the People Everywhere ) and encouraging hometown small businesses to keep plugging away to follow their dreams. When we care about others in our hometown, we care about our communities and the benefits come back to us in ways we could not imagine. Let THIS be the new tradition!! Alan Jackson wrote about this a few years ago – he sings the message very clearly http://youtu.be/qBh-m1yTZS0 http://youtu.be/qP-806jXUzQ
Feel free to share an idea for a column at [email protected] anytime or contact me regarding consulting, customized workshops, speaking engagements … And remember – we all need a regular dose of common sense. John Hogan is a successful hospitality executive, educator, author and consultant and is a frequent keynote speaker and seminar leader at many hospitality industry events. He is Co-Founder of www.HospitalityEducators.com , which delivers focused and affordable counsel in solving specific challenges facing hospitality today. Consulting Expertise and Research Interest 1. Turn-around and revenue management 2. Professional Development for the Organization and the Individual 3. Customer Service 4. Making Cultural Diversity Real 5. Developing Academic Hospitality programs 6. Medical Lodging Consulting 7. Sales Management and training If you need assistance in any of these areas or simply an independent review or opinion on a hospitality challenge, contact me directly for a prompt response and very personalized attention. www.HospitalityEducators.com is a membership site offering a wide range of information, forms, best practices and ideas designed to help individual hoteliers and hospitality businesses improve their market penetration, deliver service excellence and increase their profitability. www.HoganHospitality.com Your Hospitality Resource for the Hotel Owner, Innkeeper, Manager and Hospitality Industry Associations. |
Contact: John Hogan, CHE CHA CMHS United States - Phoenix, Phone: 602-799-5375 www.hoganhospitality.com [email protected] http://www.linkedin.com/in/drjohnhoganchache
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